Postman had near-zero revenue and zero marketing spend in 2018
Naren Gupta · Naren Gupta on the journey of Nexus Venture Partners · Aug 30, 2020 · at 27:12
Nexus Venture Partners co-founder Naren Gupta explains how Postman grew organically through word-of-mouth rather than paid marketing in its early days.
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“Postman is an example of that. We don't do any marketing. And that, that is to me an ultimate kind of a source of success. So rather than measuring Postman revenue two years ago, which was close to zero anyway, or very small I think looking at that promoter score and things of that nature”
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