Jan 17, 2022 · 39m · neon-show

100+ Investments, 8 Exits in 10 Years! Journey of Abhishek Rungta, Founder, Seeders VC & Indus Net

Abhishek Rungta · 29m spoken Siddhartha Ahluwalia · 5m spoken
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In this episode of the 100x Entrepreneur podcast, Indus Net Technologies founder Abhishek Rungta details his 24-year entrepreneurial journey and lessons from over 100 angel investments, sharing frameworks on investor psychology, syndicate building, and capital pacing.

How this conversation actually went

Every chapter scored 0–10 on four independent dynamics. Hover any point for the reasoning behind the score. How this is scored →

Siddhartha as informed peer 4.0 Guest teaching 5.5 Guest disagreement 0.1 Siddhartha pushing back 0.6
05100:0010:0020:0030:001:41–5:07 · Siddhartha as informed peer 3/10 Entrepreneurial Beginnings and Building Indus Net Siddharth prompts Abhishek to talk about starting Indus Net and building out of Kolkata. Abhishek provides detailed context on bootstrapping a tech services firm in a talent-scarce market.5:09–8:02 · Siddhartha as informed peer 3/10 Global Client Acquisition and Early Digital Marketing Abhishek explains his early 2000s sprint to discover digital marketing and forum-based global lead generation after the dot-com bust. Siddharth listens attentively and asks clarifying timing questions.8:04–13:03 · Siddhartha as informed peer 3/10 First Steps into Angel Investing and Early Portfolio Bets Abhishek details his first angel investments with Morpheus gang, highlighting early wins like CropIn as well as missteps like seeking dividend yields in startups.13:05–16:53 · Siddhartha as informed peer 4/10 Portfolio Expansion and Navigating the Valley of Despair Abhishek explains the 'valley of despair' concept between years 3 and 7 where failing startups die early and winners take time to show results. Siddharth engages with shared founder-evaluation philosophies.16:54–18:58 · Siddhartha as informed peer 6/10 Exit Strategy and Completing the Investment Cycle Siddharth pushes Abhishek on why he exited CropIn at 70x instead of holding on for higher compounding multiples. Abhishek explains the psychological necessity of completing an investment cycle.19:00–23:20 · Siddhartha as informed peer 3/10 Formation and Dynamics of the Seeders Syndicate Abhishek breaks down his syndicate partner selection and key overarching venture lessons around long-term compounding and avoiding premature judgment of founders.23:22–25:48 · Siddhartha as informed peer 4/10 Asset Allocation Framework and Wealth Creation Abhishek shares his personal asset allocation evolution from 100% startup/cash to a structured 50-50 debt-equity split, including public markets.25:50–31:02 · Siddhartha as informed peer 5/10 Founder Evaluation in High-Velocity Deal Environments Siddharth asks how Abhishek evaluates top 1% founders in compressed pitch formats. Abhishek explains moving from 'dating founders' to warm intros and traction checks, referencing his missed unicorn anti-portfolio.31:04–35:44 · Siddhartha as informed peer 5/10 Capital Allocation: Personal Checks, Syndicates, and Funds Abhishek clarifies how Seeders syndicate operates compared to his personal angel checks and LP commitments. He compliments Siddharth's fund discipline, underscoring peer rapport.35:45–38:12 · Siddhartha as informed peer 4/10 Admired Fund Managers and Angel Investors Abhishek names fund managers and angels he admires, emphasizing thesis clarity and adaptability across consumer and B2B sectors.38:13–39:00 · Siddhartha as informed peer 4/10 Key Takeaways and Episode Conclusion Siddharth synthesizes the key themes of steady pacing and long-term capital deployment before concluding the interview.1:41–5:07 · Guest teaching 5/10 Entrepreneurial Beginnings and Building Indus Net Siddharth prompts Abhishek to talk about starting Indus Net and building out of Kolkata. Abhishek provides detailed context on bootstrapping a tech services firm in a talent-scarce market.5:09–8:02 · Guest teaching 6/10 Global Client Acquisition and Early Digital Marketing Abhishek explains his early 2000s sprint to discover digital marketing and forum-based global lead generation after the dot-com bust. Siddharth listens attentively and asks clarifying timing questions.8:04–13:03 · Guest teaching 7/10 First Steps into Angel Investing and Early Portfolio Bets Abhishek details his first angel investments with Morpheus gang, highlighting early wins like CropIn as well as missteps like seeking dividend yields in startups.13:05–16:53 · Guest teaching 7/10 Portfolio Expansion and Navigating the Valley of Despair Abhishek explains the 'valley of despair' concept between years 3 and 7 where failing startups die early and winners take time to show results. Siddharth engages with shared founder-evaluation philosophies.16:54–18:58 · Guest teaching 6/10 Exit Strategy and Completing the Investment Cycle Siddharth pushes Abhishek on why he exited CropIn at 70x instead of holding on for higher compounding multiples. Abhishek explains the psychological necessity of completing an investment cycle.19:00–23:20 · Guest teaching 6/10 Formation and Dynamics of the Seeders Syndicate Abhishek breaks down his syndicate partner selection and key overarching venture lessons around long-term compounding and avoiding premature judgment of founders.23:22–25:48 · Guest teaching 5/10 Asset Allocation Framework and Wealth Creation Abhishek shares his personal asset allocation evolution from 100% startup/cash to a structured 50-50 debt-equity split, including public markets.25:50–31:02 · Guest teaching 6/10 Founder Evaluation in High-Velocity Deal Environments Siddharth asks how Abhishek evaluates top 1% founders in compressed pitch formats. Abhishek explains moving from 'dating founders' to warm intros and traction checks, referencing his missed unicorn anti-portfolio.31:04–35:44 · Guest teaching 5/10 Capital Allocation: Personal Checks, Syndicates, and Funds Abhishek clarifies how Seeders syndicate operates compared to his personal angel checks and LP commitments. He compliments Siddharth's fund discipline, underscoring peer rapport.35:45–38:12 · Guest teaching 5/10 Admired Fund Managers and Angel Investors Abhishek names fund managers and angels he admires, emphasizing thesis clarity and adaptability across consumer and B2B sectors.38:13–39:00 · Guest teaching 3/10 Key Takeaways and Episode Conclusion Siddharth synthesizes the key themes of steady pacing and long-term capital deployment before concluding the interview.1:41–5:07 · Guest disagreement 0/10 Entrepreneurial Beginnings and Building Indus Net Siddharth prompts Abhishek to talk about starting Indus Net and building out of Kolkata. Abhishek provides detailed context on bootstrapping a tech services firm in a talent-scarce market.5:09–8:02 · Guest disagreement 0/10 Global Client Acquisition and Early Digital Marketing Abhishek explains his early 2000s sprint to discover digital marketing and forum-based global lead generation after the dot-com bust. Siddharth listens attentively and asks clarifying timing questions.8:04–13:03 · Guest disagreement 0/10 First Steps into Angel Investing and Early Portfolio Bets Abhishek details his first angel investments with Morpheus gang, highlighting early wins like CropIn as well as missteps like seeking dividend yields in startups.13:05–16:53 · Guest disagreement 0/10 Portfolio Expansion and Navigating the Valley of Despair Abhishek explains the 'valley of despair' concept between years 3 and 7 where failing startups die early and winners take time to show results. Siddharth engages with shared founder-evaluation philosophies.16:54–18:58 · Guest disagreement 1/10 Exit Strategy and Completing the Investment Cycle Siddharth pushes Abhishek on why he exited CropIn at 70x instead of holding on for higher compounding multiples. Abhishek explains the psychological necessity of completing an investment cycle.19:00–23:20 · Guest disagreement 0/10 Formation and Dynamics of the Seeders Syndicate Abhishek breaks down his syndicate partner selection and key overarching venture lessons around long-term compounding and avoiding premature judgment of founders.23:22–25:48 · Guest disagreement 0/10 Asset Allocation Framework and Wealth Creation Abhishek shares his personal asset allocation evolution from 100% startup/cash to a structured 50-50 debt-equity split, including public markets.25:50–31:02 · Guest disagreement 0/10 Founder Evaluation in High-Velocity Deal Environments Siddharth asks how Abhishek evaluates top 1% founders in compressed pitch formats. Abhishek explains moving from 'dating founders' to warm intros and traction checks, referencing his missed unicorn anti-portfolio.31:04–35:44 · Guest disagreement 0/10 Capital Allocation: Personal Checks, Syndicates, and Funds Abhishek clarifies how Seeders syndicate operates compared to his personal angel checks and LP commitments. He compliments Siddharth's fund discipline, underscoring peer rapport.35:45–38:12 · Guest disagreement 0/10 Admired Fund Managers and Angel Investors Abhishek names fund managers and angels he admires, emphasizing thesis clarity and adaptability across consumer and B2B sectors.38:13–39:00 · Guest disagreement 0/10 Key Takeaways and Episode Conclusion Siddharth synthesizes the key themes of steady pacing and long-term capital deployment before concluding the interview.1:41–5:07 · Siddhartha pushing back 0/10 Entrepreneurial Beginnings and Building Indus Net Siddharth prompts Abhishek to talk about starting Indus Net and building out of Kolkata. Abhishek provides detailed context on bootstrapping a tech services firm in a talent-scarce market.5:09–8:02 · Siddhartha pushing back 0/10 Global Client Acquisition and Early Digital Marketing Abhishek explains his early 2000s sprint to discover digital marketing and forum-based global lead generation after the dot-com bust. Siddharth listens attentively and asks clarifying timing questions.8:04–13:03 · Siddhartha pushing back 0/10 First Steps into Angel Investing and Early Portfolio Bets Abhishek details his first angel investments with Morpheus gang, highlighting early wins like CropIn as well as missteps like seeking dividend yields in startups.13:05–16:53 · Siddhartha pushing back 0/10 Portfolio Expansion and Navigating the Valley of Despair Abhishek explains the 'valley of despair' concept between years 3 and 7 where failing startups die early and winners take time to show results. Siddharth engages with shared founder-evaluation philosophies.16:54–18:58 · Siddhartha pushing back 4/10 Exit Strategy and Completing the Investment Cycle Siddharth pushes Abhishek on why he exited CropIn at 70x instead of holding on for higher compounding multiples. Abhishek explains the psychological necessity of completing an investment cycle.19:00–23:20 · Siddhartha pushing back 0/10 Formation and Dynamics of the Seeders Syndicate Abhishek breaks down his syndicate partner selection and key overarching venture lessons around long-term compounding and avoiding premature judgment of founders.23:22–25:48 · Siddhartha pushing back 0/10 Asset Allocation Framework and Wealth Creation Abhishek shares his personal asset allocation evolution from 100% startup/cash to a structured 50-50 debt-equity split, including public markets.25:50–31:02 · Siddhartha pushing back 2/10 Founder Evaluation in High-Velocity Deal Environments Siddharth asks how Abhishek evaluates top 1% founders in compressed pitch formats. Abhishek explains moving from 'dating founders' to warm intros and traction checks, referencing his missed unicorn anti-portfolio.31:04–35:44 · Siddhartha pushing back 0/10 Capital Allocation: Personal Checks, Syndicates, and Funds Abhishek clarifies how Seeders syndicate operates compared to his personal angel checks and LP commitments. He compliments Siddharth's fund discipline, underscoring peer rapport.35:45–38:12 · Siddhartha pushing back 0/10 Admired Fund Managers and Angel Investors Abhishek names fund managers and angels he admires, emphasizing thesis clarity and adaptability across consumer and B2B sectors.38:13–39:00 · Siddhartha pushing back 0/10 Key Takeaways and Episode Conclusion Siddharth synthesizes the key themes of steady pacing and long-term capital deployment before concluding the interview.

speaking balance: gold is Siddhartha, purple is the guest (3 minute bins)

0:00 · Siddhartha 0% · guest 100%0:00 · Siddhartha 0% · guest 100%3:00 · Siddhartha 0% · guest 100%3:00 · Siddhartha 0% · guest 100%6:00 · Siddhartha 0% · guest 100%6:00 · Siddhartha 0% · guest 100%9:00 · Siddhartha 0% · guest 100%9:00 · Siddhartha 0% · guest 100%12:00 · Siddhartha 0% · guest 100%12:00 · Siddhartha 0% · guest 100%15:00 · Siddhartha 0% · guest 100%15:00 · Siddhartha 0% · guest 100%18:00 · Siddhartha 0% · guest 100%18:00 · Siddhartha 0% · guest 100%21:00 · Siddhartha 0% · guest 100%21:00 · Siddhartha 0% · guest 100%24:00 · Siddhartha 0% · guest 100%24:00 · Siddhartha 0% · guest 100%27:00 · Siddhartha 0% · guest 100%27:00 · Siddhartha 0% · guest 100%30:00 · Siddhartha 0% · guest 100%30:00 · Siddhartha 0% · guest 100%33:00 · Siddhartha 0% · guest 100%33:00 · Siddhartha 0% · guest 100%36:00 · Siddhartha 0% · guest 100%36:00 · Siddhartha 0% · guest 100%39:00 · Siddhartha 0% · guest 100%39:00 · Siddhartha 0% · guest 100%
Sharpest disagreement ▶ 18:14 Defending decision to exit early

Abhishek directly rejects the premise that holding indefinitely is always optimal, arguing that locking in returns to complete a learning cycle is crucial for an angel.

Hardest push from Siddhartha ▶ 17:54 Questioning premature exit on a 70x winner

Siddharth directly challenges Abhishek on why he took a liquidity event on CropIn when further valuation growth would yield significantly greater compounding.

Biggest teaching moment ▶ 13:25 Demystifying the startup valley of despair

Abhishek articulates the harsh structural reality of venture where bad bets fail in 2-3 years while winners take 7+ years, disorienting inexperienced angels.

Siddhartha holds their own ▶ 25:50 Highlighting evaluation challenges in compressed rounds

Siddharth sharply points out the practical difficulty of evaluating top-percentile founders within compressed 15-30 minute pitch timeframes.

the scores for every segment, with the reasoning behind each
ChapterTopicSiddhartha as informed peerGuest teachingGuest disagreementSiddhartha pushing backWhy
Entrepreneurial Beginnings and Building Indus Net 3500 Siddharth prompts Abhishek to talk about starting Indus Net and building out of Kolkata. Abhishek provides detailed context on bootstrapping a tech services firm in a talent-scarce market.
Global Client Acquisition and Early Digital Marketing 3600 Abhishek explains his early 2000s sprint to discover digital marketing and forum-based global lead generation after the dot-com bust. Siddharth listens attentively and asks clarifying timing questions.
First Steps into Angel Investing and Early Portfolio Bets 3700 Abhishek details his first angel investments with Morpheus gang, highlighting early wins like CropIn as well as missteps like seeking dividend yields in startups.
Portfolio Expansion and Navigating the Valley of Despair 4700 Abhishek explains the 'valley of despair' concept between years 3 and 7 where failing startups die early and winners take time to show results. Siddharth engages with shared founder-evaluation philosophies.
Exit Strategy and Completing the Investment Cycle 6614 Siddharth pushes Abhishek on why he exited CropIn at 70x instead of holding on for higher compounding multiples. Abhishek explains the psychological necessity of completing an investment cycle.
Formation and Dynamics of the Seeders Syndicate 3600 Abhishek breaks down his syndicate partner selection and key overarching venture lessons around long-term compounding and avoiding premature judgment of founders.
Asset Allocation Framework and Wealth Creation 4500 Abhishek shares his personal asset allocation evolution from 100% startup/cash to a structured 50-50 debt-equity split, including public markets.
Founder Evaluation in High-Velocity Deal Environments 5602 Siddharth asks how Abhishek evaluates top 1% founders in compressed pitch formats. Abhishek explains moving from 'dating founders' to warm intros and traction checks, referencing his missed unicorn anti-portfolio.
Capital Allocation: Personal Checks, Syndicates, and Funds 5500 Abhishek clarifies how Seeders syndicate operates compared to his personal angel checks and LP commitments. He compliments Siddharth's fund discipline, underscoring peer rapport.
Admired Fund Managers and Angel Investors 4500 Abhishek names fund managers and angels he admires, emphasizing thesis clarity and adaptability across consumer and B2B sectors.
Key Takeaways and Episode Conclusion 4300 Siddharth synthesizes the key themes of steady pacing and long-term capital deployment before concluding the interview.

Statements from this episode (12)

Assertion Supported
Rungta: Bootstrapped Indus Net generates around $11 million in revenue
“So starting from almost a negligible amount of cash, we built a company which is, which currently does around eleven million US dollars in revenue and very decent healthy profit margins.”
Abhishek Rungta Jan 17, 2022 ▶ 3:05
Disclosure
Rungta: Seeders backed Cropin at the idea stage and exited around 2021
“Another, another, another very big an interesting deal we did was at that time was cropping. They used to call themselves cropex. I think this was the second or third deal we did. And you know, I still remember that we did the deal at Pallav's house almost lik…”
Abhishek Rungta Jan 17, 2022 ▶ 10:46
Insight
Seeking dividend yield in early-stage startups was his biggest investing mistake.
“We were also thinking about, you know can we invest in a company and see about dividend yield? And that was our that was the biggest mistake we did. We invested in a company where we thought we will get some dividend yield and you make, and you learn through t…”
Abhishek Rungta Jan 17, 2022 ▶ 11:57
Insight
Angel investors face a 'valley of despair' between years three and seven.
“Once you invest in a company and the company would take 10 years to build. Right. And the interesting thing is that the successful companies will only give show start showing results after five to seven years, but the companies which are not going to survive w…”
Abhishek Rungta Jan 17, 2022 ▶ 13:36
Disclosure
Abhishek Rungta invested in roughly 70 US startups in 18 months.
“I kind of invested almost like 70 odd companies in a very short period of one and a half year from them. Some of them would direct some of them through other leads.”
Abhishek Rungta Jan 17, 2022 ▶ 15:43
Disclosure
Rungta outlines his portfolio: eight exits from 28 deals over eight years.
“Around 30 odd deals that happened between 2000 10 to 2017, 18 I have got that that was around 28 odd deals out of which I have got honorable great exits in around four of them. I have got honorable exit in around another four of them. So eight. ... 10 X is a s…”
Abhishek Rungta Jan 17, 2022 ▶ 17:01
Insight
Rungta: Investors must complete full investment cycles to master the craft
“It is very important, you know, whichever business you are in, unless you complete the cycle, you don't understand how this whole thing works, and you can't get the impetus to go to the next level.”
Abhishek Rungta Jan 17, 2022 ▶ 18:19
Disclosure
Rungta: Personal portfolio targets 50% debt, 25% startups, 25% public equities
“And I kind of figured out the 50, 50 formula, that 50% debt, 50% equity. And from that 50% equity, half should go into startups and half should go into you know the traditional businesses into stock market.”
Abhishek Rungta Jan 17, 2022 ▶ 23:56
Disclosure
Rungta avoids idea-stage investing, preferring second checks due to compressed timelines
“In this sprint of investing, I'm not able to really invest a lot of I mean, a lot of times I'm not able to invest in startups with just an idea stage. I mean, I would love to do that in startups, which is very early, but right now I have to look at a startup w…”
Abhishek Rungta Jan 17, 2022 ▶ 26:40
Opinion
Compressing startup evaluation into brief pitches harms both founders and investors.
“The time that you need to really understand if this is my right, this is the right investor for me, or if this is the right founder for me, that has almost come down to a 15 minute, half an hour, one hour pitch. And this is not great in my opinion. I think you…”
Abhishek Rungta Jan 17, 2022 ▶ 27:13
Disclosure
Rungta passed on angel investing in OYO doubting its Airbnb-like model.
“So I think one was, I think, Oyo I think I met Ritesh in Delhi in a Thai conference we discussed and I could not you know, I could not make up my mind that, you know why would someone sleep in someone else's house? Because earlier at that time, it was a differ…”
Abhishek Rungta Jan 17, 2022 ▶ 29:02
Disclosure
Rungta passed on early Freshworks because he exhausted his angel capital allocation.
“Someone, someone came and said that, you know, do you know someone is coming out of Zoho and starting a company, you know, and he's raising funds. Would you like to speak to them? And I said, you know, I have done a lot of investments and I think I am out of t…”
Abhishek Rungta Jan 17, 2022 ▶ 30:08
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