ideal customer profile

also referred to as: icp

1 statements across 1 episodes · 1 bullish · 0 bearish · 1 people on the record · first statement Mar 13, 2023 by Srikrishnan Ganesan · across every show →

Everything said about ideal customer profile, oldest first

Mar 13, 2023 positive
Insight
Ganesan: Focused outbound targeting guarantees early SaaS traction despite slower growth
“For a lot of people, I mean, to be honest, probably the easier path is to say, hey, let me build that clear ICP and reach out to specific people, and it should work even that way, right? It's not like you won't have that initial traction that way. It may be sl…”
Srikrishnan Ganesan Mar 13, 2023 ▶ 23:07 Acquisition By Freshworks and Building SaaS in Chennai with Srikrishnan Ganesan, Founder, Rocketlane
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