Colin Rosenblum breaks down the growth trajectory and inflection timeline of the Colin and Samir YouTube channel.
Insight
Covering Underserved Creator Markets Built Colin and Samir's Authority
“I would add to that. It's time in underserved market. Because, you know, the reason that Jimmy or Mr. Beast even reached out to us is because no one was really talking about creators or about the YouTube space for a long period of time, and we continued to tal…”
Insight
New Creators Should Use TikTok as a Low-Barrier Content Accelerator
“I see TikTok as a bit of like a content accelerator, but like if you're new to content creation and you want to find out what works faster, then go to TikTok because it's a low barrier to entry to post. And if something doesn't get viewership, no one really se…”
Insight
An Influx of Negative Comments Indicates a Video Has Gone Mainstream
“Whenever any of our videos hit that mass scale, that's when the comments sort of turn, and it's just, it's kind of a good sign in a way, it's just what happens.”
Disclosure
Colin and Samir Rely on Samsung, Shopify, and Jellysmack for Revenue
“And I would say, too, like, we're primarily supported with advertising, advertising-based business. Our biggest clients are Samsung, Shopify, Jelly Smack and other creator economy companies.”
Assertion Not checkable as stated
Blogilates Founder Cassey Ho Operates Two Eight-Figure Product Companies
“I would say an interesting one that keeps coming up is Cassie Ho. She started Blogilates. So like, fitness, yoga instruction on YouTube, and now she has two separate product companies that are both eight-figure companies, right, Samir?”
Insight
Logan Paul Drives Prime Beverage Sales Using the Beats by Dre Playbook
“I would say too, it seems like he's following the Beats by Dre trajectory trajectory of making sure to get it in the hands of celebrities and famous people with his podcast. Anytime he has someone on, they have prime in their hand or they try it and they like …”