Big-wave surfer and Laird Superfood co-founder Laird Hamilton discusses taking his company public with host Sam Parr.
Opinion
CrossFit's Massive Success Was Driven By Community, Not The Workout Routine
“I'd say that that was part of the success of something like CrossFit, that it was really had less to do with the work workout itself as it did that you were part of a tribe and you had a community and people that were like-minded that were training with you an…”
Opinion
Hamilton: You Cannot Biohack Your Way Around Fundamental Human Biology
“I just feel like you can't hack your way around Biology in my, the world of my thought. And it is interesting. I think you can use hacking to support work. You know, I think first of all, I think in the diet, one of the most important things is diversity.”
Insight
Athletes Inevitably Evolve From Taking Sponsorships To Building Their Own Brands
“I think in the evolution of an athlete, you have a tendency to, depending on your brand and your, you know, and what you've, you know, what you've done, I think you evolve into wanting to kind of be your own sponsor at the end, right?”
Disclosure
Hamilton And Reece Rejected Energy Drink Sponsorships To Protect Their Authenticity
“It's contributed to our longevity, but it's also been something that's encumbered us a little bit, because we just won't do, you know, we won't just endorse and promote any, anything for money. It's just, we've been pretty cautious about things that reflect ou…”
Assertion Supported
Hamilton And His Peers Were The First To Ride Waves With Hydrofoils
“Like, we're the first guys to really stand, and then we're the first guys to ride, that you realize that you could ride, ride waves with foils”
Insight
Grudge-Based Motivation Eventually Exhausts Itself Once You Achieve Your Goals
“At some point you achieve the thing you're trying to do, you prove your point and then you're sitting there going, okay, now what? And then you're like, okay, do I have to make up a new one? Or maybe I can create motivation out of success or contentment or som…”