Museum Hack

6 statements across 5 episodes · 5 bullish · 0 bearish · 4 people on the record · first statement Apr 30, 2021 by Sam Parr · said 14 times in 6 episodes since 2021 · across every show →

Mentions by year

brought up most by Sam Parr (13), Nick Gray (1)

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2026 3 mentions in 1 episode
2025 1 mention in 1 episode
2024 5 mentions in 2 episodes 3 per episode
2022 1 mention in 1 episode
2021 4 mentions in 1 episode

every mention, scene by scene, with the transcript →

Everything said about Museum Hack, oldest first

Apr 30, 2021 positive
Assertion Supported
Parr: Nick Gray grew Museum Hack to $2M in annual sales
“He built this business that was making two million a year in sales.”
Sam Parr Apr 30, 2021 ▶ 51:27 How a City Tour is Making Millions, & Selling Manhood | My First Million # 177
Jan 24, 2024 positive
Insight
Experiential Businesses Scale by Pivoting From $50 B2C to $20K B2B
“You went B to B because that's where the money and all this stuff is right. Selling in, you sell to consumer for 50 bucks, you sell the morning brew for 20 grand and our HR team just sides off and approves it.”
Austin Rief Jan 24, 2024 ▶ 12:12 Brainstorming +$1M Weird Business Ideas With Morning Brew’s CEO Austin Rief (#543)
Jan 24, 2024 positive
Assertion Supported
Museum Hack Reached Millions in Revenue Before Its Sale
“Nick Gray had a business called Museum Hack, and he eventually sold it, and it was doing many, many millions in revenue.”
Sam Parr Jan 24, 2024 ▶ 11:09 Brainstorming +$1M Weird Business Ideas With Morning Brew’s CEO Austin Rief (#543)
Sep 6, 2024
Assertion Supported
Gray personally led museum tours for two years before hiring
“I built a multi-million dollar business out of being a tour guide. Every Friday and Saturday night, I was literally leading people at the museum, and I did that for two years before I even hired my first person.”
Nick Gray Sep 6, 2024 ▶ 42:35 Life Hacks From The King of Introverts + 7 Business Ideas
Dec 30, 2024 positive
Assertion Supported
Shaan Puri: Nick Gray sold his renegade museum tour business for millions
“He loved museums so he created a business about renegade the museum tours where he would take you on his own tour because museums were boring and he's not boring and he would take you on his own tour unofficially not a part of the museum ended up selling that …”
Shaan Puri Dec 30, 2024 ▶ 46:35 The 2024 Milly Awards
Sep 4, 2026 positive
Assertion Partly supported
Parr: Nick Gray grew Museum Hack to $3M revenue in 3-4 years
“He has this story where he started this business called Museum Hack, which grew to three million dollars in revenue over the course of like three or four years.”
Sam Parr Sep 4, 2026 ▶ 1:55 How to use your "useless” hobby to make money
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