Michael Birch

“Birthday alarm grew to fifty million members with zero paid marketing.”

“And he created the best friends quiz, which was how well do you know me? And so I would create a quiz. I would answer a bunch of questions about me. Then I would send it to my friends and say, see, take this quiz, see how well you know me. And then the results…”

“Michael Birch, who was my investor in my previous company, and he was the original founder of Bebo, and he basically had sold, he created a social network, he sold it to Tickle, which was a quiz company, and Tickle was like a hundred million dollar company tha…”

“When he sold Bebo for, I think, eight hundred fifty million dollars, the husband and wife duo, they owned like 70% plus of the company because he had self-funded it using it, this, using this e-card website.”

“Our idea lab was backed by this couple, Michael and Xochitl Birch. It's basically an individual couple who's, you know, independently very wealthy. And so he come, Michael comes by for lunch the next day. He's like, Hey, the lawyer, like our lawyer, Susan told…”

“He did that with the battery, bought a 60,000 square foot old candy factory, retrofitted it and then put, you know, turned into Willy Wonka's factory. He made all the rooms unique and fun to be in.”

“And then Michael wrote him an email right after the meeting, like the next day. And he just said, Hey Scott, loved our chat. Send me your wire instructions. I'll send you a million dollars. Use it however you wish. Keep rocking. And the million dollars kept th…”

“Michael and Xochitl have been very generous. They've given over twenty million dollars. They've come and come to 14 or 15 countries with me now, bringing their kids all over the world to see the impact that they've made.”

“I think Birthday Alarm has had, like, fifty million plus members with zero marketing spend, because Michael was one of the pioneers of viral marketing, and so he understood how to get this business to grow virally.”

“So he went to a meetup and he sold the business to James Currier for like two million bucks.”