advertising
2 statements across 2 episodes · 1 bullish · 0 bearish · 2 people on the record · first statement Jul 17, 2024 by Sam Parr · across every show →
Everything said about advertising, oldest first
Jul 17, 2024 positive
Sam Parr: Effective modern jingles require slight cringiness and extreme repetition
“The first thing that I think it needs is it needs a little bit of cringiness. I think with ads, we be like, this needs to be cool. Like it needs to be a little bit overly cringe. That's the second thing that you have to have is it has to be incredibly repetiti…”
Nov 2, 2024 neutral
Late-Cycle Campaign Ad Buying Prioritizes Dumping Cash Over ROI Efficiency
“And so at the end of the campaign, you start to see the end of the, you know, right before election day, you start to see campaigns making decisions that are driven less by efficient, like overall efficiency and more by basically where can we very quickly pars…”