B2B SaaS
1 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement Nov 11, 2025 by Ethan Smith · across every show →
Everything said about B2B SaaS, oldest first
Nov 11, 2025
Ethan Smith: Video marketing works best for unentertaining, high-LTV B2B products
“And the less entertaining your product is, the better, the more interesting video is.
And the reason why I say that is because video is made to be entertaining and entertaining categories like food, travel, beauty are the most crowded and the least entertainin…”