consumer research

1 statements across 1 episodes · 0 bullish · 1 bearish · 1 people on the record · first statement Apr 23, 2026 by Eric Ryan · across every show →

Everything said about consumer research, oldest first

Apr 23, 2026 negative
Insight
Eric Ryan: Consumer research keeps CPG companies from true innovation
“And I think that's go goes back to why some of these companies can't innovate is because they have to rely on the consumer and consumer research. To be able to make decisions and drive their vision, which is always going to be a rearview mirror.”
Eric Ryan Apr 23, 2026 ▶ 18:59 Serial founder Eric Ryan: How to disrupt a sleepy category | Masters of Scale
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