consumer behavior
1 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement Aug 2, 2023 by Reid Hoffman · across every show →
Everything said about consumer behavior, oldest first
Aug 2, 2023 neutral
Hoffman: Building products for virtuous habits is harder than tapping vices
“Most entrepreneurs take the easier path to scale. They play to our vices, because vices are actually much stronger than the virtues. So for example, convincing someone to floss Or convincing someone to go exercise is actually much, much harder than to convince…”