Assertion certainty 4/5 debate potential 2/5

Cisco's marketing-to-sales conversion rate jumped from 5% to 71% using 6sense

Amanda Kahlow · Predictive Analytics for B2B Marketing // Amanda Kahlow, 6Sense [FirstMark's Data Driven] · May 23, 2016 · at 12:27

Amanda Kahlow, founder and CEO of 6Sense, presents customer ROI metrics from Cisco at Data Driven NYC.

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“They bond from a five percent marketing to sales conversion rate to 71%.”

quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →

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