Disclosure certainty 4/5 debate potential 2/5

Native integrations still forced one customer to re-enter 30 custom fields

Rich Waldron · Empowering Superheroes at Work // Rich Waldron, Tray (FirstMark's Data Driven NYC) · Oct 22, 2019 · at 9:30

Rich Waldron, CEO of Tray.io, highlights how native SaaS integrations often fail to automate custom field transfers during employee onboarding.

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“One of our customers was finding that they had to re-enter 30 to 40 different, ah, custom field data between platforms that already had a native integration.”

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