marketing platforms

1 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement Nov 9, 2016 by Katrin Ribant · across every show →

Everything said about marketing platforms, oldest first

Nov 9, 2016
Insight
Ribant: Harmonizing marketing data is harder than simply integrating sources
“All of those execution platforms need to be connected together, so the data needs to be extracted and integrated. So there is one challenge around connecting to the data source and actually integrating the data source. But the second challenge, which is a litt…”
Katrin Ribant Nov 9, 2016 ▶ 4:28 Marketing With Data // Katrin Ribant, Datorama [FirstMark's Data Driven]
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