podcasting

4 statements across 4 episodes · 1 bullish · 1 bearish · 4 people on the record · first statement Sep 15, 2022 by Adam Grenier · across every show →

Everything said about podcasting, oldest first

Sep 15, 2022 positive
Insight
Grenier: Podcasting advertising is more effective for B2B than consumer brands
“I'm actually stronger on like B to B companies using podcasting because it has that exact same value I just described, but each one of their customers is substantially more valuable. So they don't need the scale that a consumer like application or product woul…”
Adam Grenier Sep 15, 2022 ▶ 35:04 When to invest in new acquisition channels | Adam Grenier (Uber, MasterClass)
May 21, 2023
Insight
Söderström: Breaking habit bubbles is harder in podcasting than music
“We talked about it mostly for music, music discovery, but the same problem, it's the same problem and even harder for podcasts. So we're still focused very heavily on helping spot, on helping podcast creators find more audience. This is, like I said, it's even…”
Gustav Söderström May 21, 2023 ▶ 1:14:00 The science of product, big bets, and how AI is impacting the future of music | Gustav Söderström
Nov 19, 2023 negative
Insight
Millerd: Podcasting is not an effective medium for making money
“I think if you want a podcast to make money, it's probably not something you should get into. Like, even if you have an audience, it's probably not the best way. I think if you have a massive audience, it can work, but like, it takes a really long time. Like, …”
Paul Millerd Nov 19, 2023 ▶ 1:00:37 Redefining success, money, and belonging | Paul Millerd (The Pathless Path)
Jun 27, 2024 neutral
Insight
High-energy podcast interviews often underperform dense educational conversations
“What's interesting is the ones that I sometimes think, holy moly, that was incredible, don't do as well as I would think. And sometimes ones I don't, I think didn't go amazing actually do a lot better than I think. And I think there's like a difference between…”
Lenny Rachitsky Jun 27, 2024 ▶ 1:09:08 The social radar: Y Combinator’s secret weapon | Jessica Livingston (co-founder of YC, author)
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