MasterClass, every mention
17 scenes · ← back to MasterClass
tap a year for its mentions
every year anyone Ethan Smith 15Lenny Rachitsky 6Adam Grenier 4Alistair Croll 2Jules Walter 1
Verbatim, from the transcripts: the passages where MasterClass comes up
The ultimate guide to AEO: How to get ChatGPT to recommend your product | Ethan Smith (Graphite)
- ▶ 1:08:20 Ethan Smith I, I always liked the example of butter lettuce with Masterclass because Masterclass, when, when I was first working with them, 3 times in the scene
Just evil enough: Subversive marketing strategies for startups | Alistair Croll
- ▶ 39:43 Alistair Croll Uh, the, uh, Masterclass. 2 times in the scene
How to tell better stories | Matthew Dicks (Storyworthy)
- ▶ 1:25:34 Lenny Rachitsky It reminds me, David Sedaris in a, I don't know, Dave Masterclass video or something said the same thing. 2 times in the scene
Mastering paid growth | Jonathan Becker (Thrive Digital)
- ▶ 1:30 Lenny Rachitsky For the past decade plus, Jonathan and his team have planned, built, and executed more than three and a half billion dollars in paid acquisition budgets for companies like Uber, Asana, Square, Masterclass, Tempurpedic, and many more, and…
Leveraging mentors to uplevel your career | Jules Walter (YouTube, Slack)
- ▶ 1:07:20 Jules Walter There's actually also a masterclass.
The ultimate guide to SEO | Ethan Smith (Graphite)
- ▶ 0:47 Lenny Rachitsky Ethan has worked with companies like Masterclass, Thumbtack, Robinhood, Medium, and Honey,
- ▶ 6:38 Ethan Smith And it was somewhat by accident where, uh, Masterclass reached out to me, Honey reached out to me, Ticketmaster reached out to me. 3 times in the scene
- ▶ 21:31 Ethan Smith So Masterclass is one of the projects that I'm most proud of, and, and they do a great job and build a lot of content about their classes and stuff that's related to their classes.
- ▶ 24:04 Ethan Smith For Masterclass, it's mostly articles. 4 times in the scene
- ▶ 34:36 Ethan Smith So an example with masterclass is butter lettuce and, um, the keyword, I think it ranks for about 400 different keywords. 2 times in the scene
- ▶ 56:45 Ethan Smith Uh, like at masterclass, that's what happened. 2 times in the scene
- ▶ 1:10:16 unnamed speaker So the number of times people type in your brand name into Google, how many times people type in masterclass is an authority signal. 3 times in the scene
When to invest in new acquisition channels | Adam Grenier (Uber, MasterClass)
- ▶ 1:02 Lenny Rachitsky And most recently, he was VP of marketing at Masterclass.
- ▶ 4:16 Lenny Rachitsky Okay, so you were, uh, most recently VP of marketing at Masterclass, which I'm actually a happy subscriber of, and I've watched many, many a video.
- ▶ 9:01 Adam Grenier So use Masterclass, for instance, if I say, like, yeah, Masterclass, we've got this way to build content that is both entertainment and education. 2 times in the scene
- ▶ 17:22 Adam Grenier well maybe my medium is if I'm masterclass
- ▶ 37:01 Adam Grenier We were using Grin at a masterclass.