iPhone, every mention
75 scenes, the whole family · ← back to iPhone
tap a year for its mentions
every year anyone Mike Maples, Jr. 10Josh Miller 10Shishir Mehrotra 8Madhavan Ramanujam 7Lenny Rachitsky 7Sriram Krishnan 4Nancy Duarte 4Jonathan Becker 4Bob Baxley 4Anish Acharya 4
Verbatim, from the transcripts: the passages where iPhone comes up
Why companies are becoming a series of loops | Anish Acharya (a16z)
- ▶ 34:57 Anish Acharya And, you know, I think the thing that's held back consumer so far a little bit, and it may be held back is just strong because if you, if we kind of put this into iPhone terms, we're in iPhone, 2010, right? 2 times in the scene
- ▶ 49:04 Anish Acharya Maybe the way AI shows up in their society is making like the NHS as good as the iPhone, right?
- ▶ 1:02:57 Anish Acharya It feels like Christmas, 2009, where everybody got their iPhone and want to download new apps.
AI’s third era: the rise of persistent AI coworkers | Tara Seshan (OpenAI’s product lead)
- ▶ 1:12:31 Tara Seshan And what I'm reminded of watching that film is like, I have a hundred times the power and tools that he had making that film in my iPhone.
OpenAI’s head of platform engineering on the next 12-24 months of AI | Sherwin Wu
- ▶ 1:04:47 Sherwin Wu I, I know people love saying, like, you're using the same iPhone that, like, you know, Steve, or sorry, like, Mark Zuckerberg's probably using, or, like, the billionaires are using.
Marc Andreessen: The real AI boom hasn’t even started yet
- ▶ 1:03:22 Marc Andreessen Um, you know, okay, there's a new technology that comes out and, you know, maybe it's the personal computer or the iPhone or the internet, or now it's AI. 2 times in the scene
How a Meta PM ships products without ever writing code | Zevi Arnovitz
- ▶ 58:56 Zevi Arnovitz They'll, they'll do this, you know, they'll do the, the, the iPhone answer.
“I like being scared”: Molly Graham’s frameworks for rapid career growth | Molly Graham
- ▶ 6:06 Molly Graham The iPhone launched, and a lot of my scaling battle scars come from a couple of experiences.
“I deliberately understaff every project” | Leadership lessons from Rippling’s $16B journey
- ▶ 9:08 Matt McGinnis It was like the, the soon as you shipped one version of the, the iPhone, like you were just immediately thrown into the, into the pit of building the next one.
Mental models for building products people love ft. Stewart Butterfield
- ▶ 35:09 Stewart Butterfield I'm just gonna open my iPhone, um, and the clock app, and they had the most, the craziest description for alarms.
Why ChatGPT will be the next big growth channel (and how to capitalize on it) | Brian Balfour
- ▶ 48:52 Brian Balfour Like, and you can look back and whoever placed their, you know, the iPhone was actually very, and iOS is a good one, which is if you had only aligned your bets to Android, you probably lost.
Brian Chesky's secret mentor who scaled Airbnb (after dying 9 times & building a hotel empire)
- ▶ 37:04 Chip Conley So, um, good example, my iPhone. 3 times in the scene
Rapidly test and validate any startup idea with the 2-day Foundation Sprint
- ▶ 31:08 Jake Knapp And in fact, we often refer back to this Steve jobs, uh, iPhone introduction slide, where he talks about the 2 times in the scene
I’ve run 75+ businesses. Here’s why you’re probably chasing the wrong idea. | Andrew Wilkinson
- ▶ 55:10 Andrew Wilkinson So, so when I was, let's see, in 2007, I think, was that when the iPhone came out? 3 times in the scene
35 years of product design wisdom from Apple, Disney, Pinterest and beyond | Bob Baxley
- ▶ 4:58 Bob Baxley And if I recall the whole list, it was the Apple II, the Mac, the iPod, the iPhone.
- ▶ 21:06 Bob Baxley There's 24 that were, that are on the iPhone patent. 2 times in the scene
- ▶ 1:32:28 Bob Baxley And when you show up with an iPhone, you're thinking about sharing.
Mercado Libre: 18k engineers, 30k deploys a day, & their own fleet of planes | Sebastian Barrios
- ▶ 51:48 Sebastian Barrios This was when the, the app store was just starting, when the iPhone was, was getting big. 2 times in the scene
Anthropic's CPO on what comes next | Mike Krieger (co-founder of Instagram)
- ▶ 32:58 Mike Krieger So Joel Lewinstein, who I've known, he actually, he and I built our first iPhone apps together in 2007, when the app store was just out and you could still, you know, make money by selling dollar apps on the app store, you know, back in…
Why Uber’s CPO delivers food on weekends | Sachin Kansal
- ▶ 1:11:14 Sachin Kansal And then Apple announced the iPhone, and then soon thereafter Android, uh, was announced by Google.
How Revolut trains world-class PMs: The “Local CEO” model, raw intellect & building wow products
- ▶ 59:42 Dmitry Zlokazov Uh, so 20, 20 10, meaning like still no, no one really had even iPhones back then.
Inside monday.com’s transformation: Radical transparency, impact over output, & the path to $1B ARR
- ▶ 11:05 Lenny Rachitsky It's like when the iPhone launched, like, no, no one, no one needs that.
A better way to plan, build, and ship products | Ryan Singer (creator of “Shape Up")
- ▶ 43:11 Ryan Singer I mean, if there's something in that day or not, kind of like, you know, the iPhone calendar, I think still has this where it's just dots on the month view.
Building Wiz: the fastest-growing startup in history | Raaz Herzberg (CMO and VP Product Strategy)
- ▶ 27:30 Raaz Herzberg Like when, when I buy my iPhone, I have no idea how it really is compared to an Android phone. 2 times in the scene
Becoming an AI PM | Aman Khan (Arize AI, ex-Spotify, Apple, Cruise)
Becoming more strategic, navigating difficult colleagues, founder mode, more | Anneka Gupta
- ▶ 1:05:54 Anneka Gupta My eight foot iPhone charger.
Why most public speaking advice is wrong—and how to finally overcome anxiety | Tristan de Montebello
- ▶ 31:59 Tristan de Montebello Okay, and they'd think the iPhone, and then like, I don't know, the iPhone, that's pretty recent, so maybe it's fire.
Becoming a super IC: Lessons from 12 years as a PM individual contributor | Tal Raviv (Riverside)
5 essential questions to craft a winning strategy | Roger Martin (author, advisor, speaker)
- ▶ 45:17 Roger Martin We don't sell them an iPhone. 3 times in the scene
What most people miss about marketing | Rory Sutherland (Vice Chairman of Ogilvy UK, author)
- ▶ 7:47 Rory Sutherland Well, actually even the iPhone let's face it.
- ▶ 41:52 Rory Sutherland We go, you know, iPhone.
- ▶ 51:27 Rory Sutherland Which I, I had about three of them, and they were little internet connected devices, and they just cycled through little screens, which would say like little applets, like little kind of, um, you're probably an iPhone user, but what we…
Pattern Breakers: How to find a breakthrough startup idea | Mike Maples, Jr. (Partner at Floodgate)
- ▶ 15:51 Mike Maples, Jr. So the inflection that enabled Lyft was the iPhone four S shipped with a GPS locator chip. 3 times in the scene
- ▶ 22:19 Mike Maples, Jr. So like with the collection for lift, the inflection was the new thing was the iPhone for us with a GPS chip.
- ▶ 28:27 Mike Maples, Jr. So if in the example that we gave earlier with Lyft, the inflection was the iPhone four S.
- ▶ 1:17:32 Mike Maples, Jr. Uh, so, so Nancy would show me how Steve Jobs' iPhone launch speech 2 times in the scene
- ▶ 1:35:23 Mike Maples, Jr. So like, let's take a company like say Apple, when they did the iPhone. 3 times in the scene
Lessons from a 2-time unicorn builder, 50-time startup advisor and 20-time board member | Uri Levine
- ▶ 10:27 Uri Levine You start with, um, you look at the, um, you know, one of the most successful products in the world, the iPhone, right?
- ▶ 1:05:21 Uri Levine And so I took up my iPhone, and with the iPhone, 2 times in the scene
The full-stack PM | Anuj Rathi (Swiggy, Jupiter Money, Flipkart)
- ▶ 22:22 Lenny Rachitsky They're not like, no, it's another iPhone app I'm going to check out right now.
Crafting a compelling product vision | Ebi Atawodi (YouTube, Netflix, Uber)
- ▶ 25:08 Ebi Atawodi I mean, I use an iPhone, but I work at Google, so I was trying to be, you know, so I took the Google Play Store, and then I, you know,
Scaling Duolingo, embracing failure, and insight into Latin America’s tech scene | Gina Gotthilf
- ▶ 1:15:58 Gina Gotthilf And all the things that we have access to, that's, that can be a huge advantage because that's the reality that most of the population lives in, and that's a huge TAM.
Building Anchor, selling to Spotify, and lessons learned | Maya Prohovnik (Head of Podcast Product)
- ▶ 30:57 Maya Prohovnik And there are a lot of people in the world who don't have iPhones.
How to drive word of mouth | Nilan Peiris (CPO of Wise)
- ▶ 19:18 Nilan Peiris So it's kind of higher than the iPhone and Google, Google search.
Becoming evidence-guided | Itamar Gilad (Gmail, YouTube, Microsoft)
- ▶ 14:44 Lenny Rachitsky Obviously Apple is a classic example of Steve jobs is like, we need to build an iPhone. 3 times in the scene
How to become a category pirate | Christopher Lochhead (Author of Play Bigger, Niche Down, more)
- ▶ 35:24 Lenny Rachitsky I'm very happy with my iPhone. 2 times in the scene
The 10 traits of great PMs, AI, and Slack’s approach to product | Noah Weiss (Slack, Google)
- ▶ 1:14:15 Noah Weiss I forget the exact name of it about, uh, some of the early like iPhone development teams at Apple and working with Steve Jobs there.
Storytelling with Nancy Duarte: How to craft compelling presentations and tell a story that sticks
- ▶ 26:30 Nancy Duarte When I analyzed Steve Jobs' iPhone launch speech, I did it all by hand. 4 times in the scene
The science of product, big bets, and how AI is impacting the future of music | Gustav Söderström
- ▶ 39:08 Gustav Söderström So clearly both models work where you would never see two search boxes from the same team popping up on an iPhone. 2 times in the scene
Mastering paid growth | Jonathan Becker (Thrive Digital)
- ▶ 40:31 Jonathan Becker I'm filming this ad for my iPhone. 2 times in the scene
- ▶ 47:12 Jonathan Becker What we see working very nicely on TikTok, by the way, are these like founder-led brands where the founder is the ambassador and they're doing those handheld, you know, videos with their iPhone.
- ▶ 1:12:25 Jonathan Becker We don't know what people are going to create with this, and so it's difficult for the generation that knew what life was like beforehand, before iPhone, before internet, before AI, but there will be people who know nothing but this…
Building a culture of excellence | David Singleton (CTO of Stripe)
- ▶ 1:22:42 David Singleton Tony, uh, worked on the iPod and then the iPhone and then was the founder of Nest.
Navigating comms and PR | Lulu Cheng Meservey (Substack, Activision Blizzard)
- ▶ 57:06 Lulu Cheng Meservey It's like the, the post, the, um, when people screenshot the iPhone, you know, six digit security code, and they say best feature Apple's ever built.
Competing with giants: An inside look at how The Browser Company builds product | Josh Miller (CEO)
- ▶ 13:21 Josh Miller What do you think Steve jobs was imagining and daydreaming about when thinking about the iPhone or the Macintosh?
- ▶ 34:44 Josh Miller I don't think everyone shows up the browser company saying, if I'm not on the equivalent of the early iPhone team, I'm going to be bummed. 2 times in the scene
- ▶ 1:04:18 Josh Miller And the thing about that documentary for anyone that hasn't listened to it is essentially was the iPhone before the iPhone with the most legendary group of technologists working there. 2 times in the scene
- ▶ 1:17:43 Josh Miller Your photos, your photos may seem like they're on your iPhone. 5 times in the scene
Hot takes and techno-optimism from tech’s top power couple | Sriram and Aarthi
- ▶ 1:06:00 Sriram Krishnan Yeah, well, coding for your phone, and the idea was, this was before iPhone, 4 times in the scene
An inside look at how Figma builds product | Yuhki Yamashita (CPO of Figma)
- ▶ 6:31 Yuhki Yamashita It was really funny because I had never touched the iPhone before my first day. 2 times in the scene
Leveraging mentors to uplevel your career | Jules Walter (YouTube, Slack)
- ▶ 39:16 Jules Walter Like the iPhone and like name your favorite product.
The art and science of pricing | Madhavan Ramanujam (Monetizing Innovation, Simon-Kucher)
- ▶ 48:40 Madhavan Ramanujam Hey, we need to just, you know, build one product, one iPhone, because we need to, like, maximize our market share, and we will throw it out and, you know, slap on a price and hope to get the market. 3 times in the scene
- ▶ 49:02 Madhavan Ramanujam I mean, I remember walking into the Apple store when iPhone X was launched. 2 times in the scene
- ▶ 53:59 Madhavan Ramanujam The first one is skimming strategy, which is like your Apple, you know, iPhone.
- ▶ 56:29 Madhavan Ramanujam It's, uh, like the iPhone X versus the iPhone eight S different products, different features, different packages, et cetera, right?
Leaving big tech to build the #1 technology newsletter | Gergely Orosz (The Pragmatic Engineer)
- ▶ 41:03 Gergely Orosz It's just 20 minutes, but
An inside look at how the New York Times builds product | Alex Hardiman (CPO, the New York Times)
- ▶ 6:41 Alex Hardiman And even like the iPhone two G and the app store didn't come out, I think until like
- ▶ 37:25 Alex Hardiman Remained unchanged, but we also found that because everything was stored locally and people care so much about their stats and streaks, if they got a new iPhone, if they switched browsers, all of a sudden they like, they lost all of that,…
Building Substack | Sachin Monga (Substack, Facebook)
- ▶ 40:13 Sachin Monga And we just launched an iPhone app.
Humanizing product development | Adriel Frederick (Reddit, Lyft, Facebook)
- ▶ 5:35 Adriel Frederick Worked at Intuit and helped develop their first iPhone app, which was, you know, a thing back in the day.
Building a meaningful career | Jason Shah (Airbnb, Amazon, Microsoft, Alchemy)
- ▶ 33:40 Jason Shah And yeah, you mentioned the Jobs example, and there's a great book that you've probably read or in your community seen, I believe it's called Creative Selection by Ken Kosienda about the early days of the iPhone.
When to invest in new acquisition channels | Adam Grenier (Uber, MasterClass)
- ▶ 32:19 Adam Grenier I think VR is really interesting in the way that mobile was interesting before like iPhone three, right?
The nature of product | Marty Cagan, Silicon Valley Product Group
- ▶ 17:05 Marty Cagan He loved to talk about why the iPhone was awesome, why the iPod was awesome, why the Mac was awesome, but the nature of building products was not, I mean, that was sort of his, you know, secret sauce, if you will, is he had a very good on…
The rituals of great teams | Shishir Mehrotra, Coda, YouTube, Microsoft
- ▶ 22:50 Shishir Mehrotra Like, you know, the, the iPhone shipped without an app store, you know, they locked down the screws on the back of the, on, on, on all the devices that nobody could open them.
- ▶ 51:53 Shishir Mehrotra Probably the most famous decision we made was with the iPhone. 7 times in the scene