iPhone

“I think VR is really interesting in the way that mobile was interesting before like iPhone three, right? Where it was like, if you've got a VR app, like it's a really interesting space, but if you don't, I, it's not that interesting to me yet.”

“A lot of learning happens through the iterations and not by seeing the final product. So, you know, we all see these products, right? Like the iPhone and like name your favorite product. But you don't know like what versions they tried and sort of eliminated. …”

“So IPS is 70%. So it's really, really high. So it's kind of higher than the iPhone and Google, Google search.”

“It was like Blackberry's and Nokia's best sales years happened in the lot, the years after launching the iPhone. So it doesn't, these things don't actually change immediately.”

“20 of them are on the patent. There's 24 that were, that are on the iPhone patent. Now there's other people involved, but generally there's 24 people on the iPhone patent.”

“Only one percent or two percent of mobile phone users at the time had a Blackberry, knew what a Blackberry was.”

“And guess who wins at the end of the day? Steve jobs, opinion. And he was like, if you're not going to get on board, get out of this room and you can go work on another project, but you're not going to work on this.”

“And that's how iPhone was able to be created because without the iPod there, I'm pretty sure there would have been no iPhone. There would have probably been no Apple because it was close to bankruptcy.”

“I still think that the platform companies like Google and Apple could be doing a lot more around digital consumption tools and information to help people make better decisions for themselves, for their families, and what have you, because, you know, you could …”

“When we did the two and a half years with the iPhone, he was honing the story of the iPhone every day. He didn't give it to marketing. He knew what that thing was, and what those key features were, like we talked about, like, and micromanaged those features, b…”

“Like on the first iPods, we weren't making any money first iPhones. We weren't making any money, right?”