Google Glass

part of Google

2 statements across 1 episodes · 1 bullish · 1 bearish · 1 people on the record · first statement Jul 21, 2024 by Rory Sutherland · said 11 times in 3 episodes since 2023 · across every show →

Mentions by year

brought up most by Rory Sutherland (5), Marily Nika (3), April Dunford (2), Lenny Rachitsky (1)

tap a year for its mentions
00316220232024episodesmentions
01220232024episodes it came up in
002.515220232024episodesmentions per episode
2024 5 mentions in 1 episode
2023 6 mentions in 2 episodes 3 per episode

every mention, scene by scene, with the transcript →

Everything said about Google Glass, oldest first

Jul 21, 2024 positive
Insight
Sutherland: Google Glass and boxed wine failed from marketing and timing, not product flaws
“These are all utterly brilliant things, but it took in the case of the Japanese toilet and the wine box and Google glass, Something about the timing or the marketing, not the product, something was wrong, and the consumer basically never bit. It never reached …”
Rory Sutherland Jul 21, 2024 ▶ 45:44 What most people miss about marketing | Rory Sutherland (Vice Chairman of Ogilvy UK, author)
Jul 21, 2024 negative
Opinion
Sutherland: Google Glass failed by seeding early units only to developers
“Google Glass, I mean, it was kind of marketing cock up. They launched a bit too soon. Then they only gave the bloody glasses to developers. Now, with the best will of the world, developers probably aren't the world's like coolest people. Okay. They're not the …”
Rory Sutherland Jul 21, 2024 ▶ 49:24 What most people miss about marketing | Rory Sutherland (Vice Chairman of Ogilvy UK, author)
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