brand spend
1 statements across 1 episodes · 1 bullish · 0 bearish · 1 people on the record · first statement Jul 28, 2024 by Timothy Davis · across every show →
Everything said about brand spend, oldest first
Jul 28, 2024 positive
Davis: eBay cut brand search ads realizing organic traffic converted anyway
“They ultimately decided to cut almost all of their brand spend because they found that users were already going to find them through organic anyway. So they were just kind of Throwing money out the window. And it was really hard for competitors to get their ad…”