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record can support or contradict it. opinions and what-ifs never can, and 0 checkable
ones are still open, waiting for their date. predictions held up or didn't;
assertions are supported or contradicted. on every card:
▮▮▮▮▮ certainty ·
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Insight
Isaacson: Smart People Are Common and Usually Do Not Amount to Much
“Smart people are a dime a dozen, and they don't usually amount to much. The real key was being creative, to be able, as Steve Jobs would say, to think different and to be innovative”
Insight
Isaacson: Brutal intellectual honesty prevents teams from accumulating B players
“I know that being really brutal and intellectually honest is important. First of all, you motivate them, you drive them, you let them know where they're not performing and how they can, and you make sure that you don't have a team, as Steve Jobs said, that's f…”
Insight
Isaacson: Creative breakthroughs require dense face-to-face collaboration before dispersing
“If you want some bursts of creativity, it helps to have a lot of people actually interacting in real time, face to face, in an intimate fashion, and then you can disperse that creativity, whether it's a group that gets together and starts figuring out how to d…”
Insight
Isaacson: Focusing on product over profit is what makes profits follow
“He said, if you make a real, if you really focus on making profit, you're going to cut corners. You're going to do things. You'll juice up your revenues. You'll cut your costs a little bit. You'll make a profit, but that way is a path to a disaster. He said, i…”
Insight
Isaacson: Innovation hubs decline when tolerance faces reactionary backlashes
“Well, they tend to burn out sometimes when the tolerance and the diversity that distinguished, say, Florence in the 14 seventies get hit by a Savonarola or somebody who's going to ban and burn books and have bonfires of the vanities, and we see the backlash ag…”
Insight
Isaacson: Leonardo da Vinci's curiosity was driven by delight, not utility
“Leonardo da Vinci's curiosity was driven not because there was some utility to it, but because it delighted him.”
Insight
Isaacson: Innovators should avoid early specialization and maintain broad curiosity
“So I think my lesson is be curious about everything. Don't specialize too soon. Be able to go deep on a few subjects, but make sure you can also go wide.”
Insight
Isaacson: People Open Up When Interviewers Simply Listen Without Guiding
“People like to talk, and they like to talk about themselves and what happened, and they especially like to talk if you like to listen. If you're not trying to guide the talk, you're not trying to explain things to them.”
Insight
Isaacson: Using silence in interviews forces reluctant subjects to open up
“If sometimes they don't answer my question, I just stay there and listen, and I'm silent, they gotta fill the silence, and they talk.”
Insight
Isaacson: Obsessive passion for details is a foundational key to creativity
“These type of people who realize that God is in the details, those are the people who make great advances, and I put Leonardo in that category. I put Ben Franklin, Steve Jobs in that category, Jennifer Doudna, as she's trying to understand the inner workings o…”
Insight
Isaacson: Editing Writing on Paper Reveals Flaws Missed on Screen
“We know things look different on paper than they do on the screen, and when you see it on paper in the next morning, you're able to find those sentences or those phrases that don't quite track or that read kind of clunkily. You see where the whole thing is klu…”