Godin: Lexus's launch spec required beating Mercedes by a standard deviation
Seth Godin · #105 Seth Godin: Failing On Our Way To Mastery · Feb 23, 2021 · at 1:04:47
Seth Godin discusses how defining product specifications enables companies to know when a product is ready to ship.
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“That what it meant for a Lexus to be good enough when they first came out was it had to be a standard deviation better than a Mercedes.”
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