Netflix ignores secondary commercial windfalls to focus strictly on entertainment value
Reed Hastings · Netflix Founder Reed Hastings on Scaling High-Trust Culture & Bold Judgment · Jun 10, 2025 · at 31:12
Reed Hastings, co-founder and Executive Chairman of Netflix, responds to Shane Parrish questioning why Netflix didn't capture more financial upside from revitalizing Formula 1 through its hit docuseries.
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“It is certainly true that when we set a show in a context, and then the show works, as Drive to Survive did then it popularizes that thing, but if we, it doesn't, like, bother us that they profit from it any more than If we did a show that was set in farming and, you know, and then all these people are, like, growing apples. It's like, okay, you know, in other words, we're looking to have incredible entertainment, and F-One's an incredible context for that. So doesn't bother us that they bet on us, and then we delivered.”
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