Karoline Leavitt excels at communication through confident body language and composure
Lulu Cheng Meservey · How To Build A Cult | Lulu Cheng Meservey · Sep 16, 2025 · at 1:20:22
Communications strategist Lulu Cheng Meservey evaluates the rhetorical delivery and non-verbal presence of White House Press Secretary Karoline Leavitt.
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“I think she is. With her, a lot of it is body language. Again, you know, separate this from, we're separating this from the substance of, do you agree with the policy? It's just like, on the pure, like the form factor and the aesthetics. Nails it. She does a wonderful job. She's really young. You know, she comes off as older than she is. And then part of that is you actually kind of see her Grow into the role in the months that she's been behind the podium, which is kind of cool to see, but so much of communication is your body language and your bearing. You and I have talked about this. I'm, like, super nervous and sort of dying inside right now, but I'm trying to just, like, stay chill for you. For her, just showing confidence and ease and comfort and not showing anxiety or stress or anger or resentment is a Big part of her persona. She comes off as a happy warrior. People love a happy warrior. She comes off as being confident in what she's saying, even though sometimes if you actually just parse the words in writing, sometimes you're like, I have some follow-up questions.”
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