Legacy Brands Unilever and Nestle Are Losing Market Share to D2C Startups
Dr. Kushal Sanghvi · EP 13: Marketing Mayhem & Post Truth Branding ft. Dr. Kushal Sanghvi · Aug 7, 2025 · at 1:06:42
Dr. Kushal Sanghvi analyzes how legacy CPG conglomerates are struggling to compete against nimble startups that address niche consumer pain points.
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“Which is what is giving the jitters to companies like Unilever today or Nestle and the largest companies is that they're losing market share. They're losing customers. They're losing many other things for just the reason that they haven't been able to do what some of the new people are doing on the block.”
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