Chadha Refuses to Monetize Personal Experiences on Social Media
Richa Chadha · S2Ep13: Stories to Systems: How Richa Chadha is Reimagining Cinema, Business & Impact · Jul 23, 2026 · at 18:09
Actor and producer Richa Chadha discusses algorithmic commodification and the pressure on creators to commercialize personal vulnerabilities.
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“The only downside I feel now is that the algorithm decides, like, if as a new mom, for instance, I start talking about postpartum depression, which is a very real thing, you know, that you have a child already. So, I'm saying, if I start speaking about it on my Instagram, and someone says, now, please sell antidepressants, I'm not interested in that. . I'm not interested in the commodification of my experience to sell a particular niche something. . I'm not interested in that.”
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