Taylor Cordoba: Early enterprise customers bet their reputation on the founder
Taylor Cordoba · Leveraging AI for Ecosystem Matching with Taylor Cordoba of Havilo · Aug 20, 2026 · at 29:05
Taylor Cordoba, founder and CEO of Havilo, explains why early-stage founders must prioritize interpersonal fit when selecting early customers and mentors.
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“Really in the earliest days of your company, everyone who takes a chance on you is taking a chance on you, not just your investors or your employees, but also your early customers, particularly in enterprise space. So you want to make sure you mesh with someone who clicks with you as a person that is going to enjoy working with you as things inevitably go wrong when you initially deploy something and wants to take a chance on their reputation backing you.”
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