sales

“A founder, they may not love doing sales, but the feedback that they get by getting in front of a customer in hearing what message resonates with them. Are they going to buy if they don't buy why? You know, what is their reason for not buying and getting that …”

“Sales is the only part of the organization where you're trying to convince somebody you have no control over to do something, to make a decision, to move in a certain direction”

“And the problem is, in sales, unlike almost any other part of the company, Has been, it's not data driven. It's all been kind of subjective and gut and intuition.”