Owner

“It was just a week later that we had this signed term sheet of this seed round and all of these people that I'd admired for years, like Naval Ravikant from AngelList and Sean Radd, the founder of Tinder and all these other great people, Kimball Musk. Who was a…”

“To summarize my thinking on how to make the Very brutally difficult economics work of serving local business owners and restaurant owners. It comes down to making sure that the LTV to CAC ends up being very favorable, well over three.”

“We said you can't buy one without the other because they work so well together, which we still do today. Like you've got to adopt the whole system because the whole system is designed to work together. And if you're buying us to grow your sales, this is what i…”

“We've got more than 20 founder types throughout the company with superpowers that have previously started companies.”

“I, on the skill set dimensions, don't assess those in an interview. I assess those via references, which I do a huge amount of references on any key hire.”

“This was after we'd signed PF Chang's as a customer, which alone was worth over a million dollars a year as that revenue expanded for us.”

“I think most people would assume that the utilitarian part of sales, sales, sales is 90 plus percent of the equation of whether they continue to retain and use the product, but I would argue that it's at least 50% emotional, if not more, and 50% sales oriented…”

“Which ends up giving us customer acquisition costs in the future that look more like Squarespace or Shopify with lifetime values that are even greater than toasts over time because the attach rate is so high once you earn the trust on free products.”

“So from the beginning, we took this very contrarian stance that customizability is stupid. What we actually want is this proven system that has all of the best practices out of the box in a way that the small business owner can't screw up, and we're not going …”

“We were charging 2000 dollars a month as a website builder around driving dine in and reservations. Which, to put that into perspective, typical website builders that restaurant owners use are Wix and Squarespace, and they're like, 49 a month products. So we w…”

“You can think of them as free research and development factories, where they're constantly running a bunch of experiments on the same group of customers, and when some of those experiments Work well. It makes a ton of sense to just shamelessly copy that approa…”

“Over those next 10 months. We went from no customers, no revenue, about to be no money, to then thousands of customers, over a million in revenue, over ten million dollars in venture raves from all these famous investors.”

“So we lost not only our product market fit overnight, but all the customers that we just spent two and a half years. Grinding like crazy to initially acquire and build relationships with. And as a bootstrapped company, that was our funding. And we had to get b…”