go to market management team
1 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement Apr 25, 2024 by Matt MacInnis · across every show →
Everything said about go to market management team, oldest first
Apr 25, 2024 neutral
MacInnis: Rippling avoided hiring traditional product marketers for GTM
“And so in our case, in building out what we call a go to market management team, because we didn't even want to use the term product marketing. We didn't want to go shopping in that pool for talent. We were able to be focused on hiring people who were demonstr…”