go-to-market engineering

1 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement Jan 23, 2025 by Varun Anand · across every show →

Everything said about go-to-market engineering, oldest first

Jan 23, 2025
Disclosure
Clay combines AE, SDR, and sales engineer into one GTM engineering role
“We do sales through this, you know, we call it go-to-market engineering. And so this is collapsing three different roles into one. An AE, an SDR, and a sales engineer all into one role. And this is a person who's a bit more technical and background, who is goo…”
Varun Anand Jan 23, 2025 ▶ 45:14 Clay's unconventional path to $1.25B: Rethinking GTM, pricing, and enterprise sales | Varun Anand
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