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Rief: Media products grow best when promoted within the same medium

Austin Rief · Co-founders Austin Rief and Alex Lieberman on Building Morning Brew · Jan 3, 2023 · at 31:21

Morning Brew co-founder Austin Rief discusses cross-promotional audience acquisition strategies.

0:00 / 0:06exact quote · 6.8s
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“There are people who are just newsletter people, just like when you want to promote a podcast, you do it on other podcasts. Like mediums promote like mediums.”

quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →

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