Shopify

includes Shopify App Store

13 statements across 7 episodes · 9 bullish · 0 bearish · 3 people on the record · first statement Jul 16, 2021 by Harley Finkelstein · said 107 times in 20 episodes since 2021 · across every show →

Mentions by year, the whole family

brought up most by Alex Lieberman (83), Jesse Pujji (12), Ahad Khan (6), Harley Finkelstein (5), Sahil Bloom (1)

tap a year for its mentions
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00105201020212022202320242025episodesmentions per episode
2025 22 mentions in 2 episodes 11 per episode
2024 5 mentions in 4 episodes 1 per episode
2023 43 mentions in 10 episodes 4 per episode
2022 6 mentions in 2 episodes 3 per episode
2021 31 mentions in 2 episodes 16 per episode

every mention, scene by scene, with the transcript →

Everything said about Shopify, oldest first

Jul 16, 2021
Insight
Finkelstein: Executive growth must outpace company growth to keep the job
“I have to re-qualify for my job every single year, and to re-qualify to be the president of Shopify means that my personal growth has to be disproportionate to Shopify's growth.”
Harley Finkelstein Jul 16, 2021 ▶ 17:06 Entrepreneurship In All Aspects Of Your Life w/ Shopify's Harley Finkelstein
Jul 16, 2021
Assertion Supported
Finkelstein joined Shopify as its first non-engineer employee
“First I was the first non-engineer, but I think I was I was the first, in the first 20 people that joined.”
Harley Finkelstein Jul 16, 2021 ▶ 8:19 Entrepreneurship In All Aspects Of Your Life w/ Shopify's Harley Finkelstein
Jul 16, 2021 positive
Assertion Not checkable as stated
Finkelstein was one of Shopify's first 200 merchants
“And I became one of Shopify's first merchants. I think it was store 126 or 136 or so. And we, you know, first 200 stores and I sold t-shirts on Shopify throughout most of law school.”
Harley Finkelstein Jul 16, 2021 ▶ 7:09 Entrepreneurship In All Aspects Of Your Life w/ Shopify's Harley Finkelstein
Jul 16, 2021
Assertion Supported
Shopify approached 10,000 employees by July 2021
“We're about to get to 10,000 employees.”
Harley Finkelstein Jul 16, 2021 ▶ 16:57 Entrepreneurship In All Aspects Of Your Life w/ Shopify's Harley Finkelstein
Jul 21, 2021 positive
Insight
Creator platforms like Shopify and Substack drastically reduce business failure costs
“And with tools like Shopify, Substack, MailChimp, Etsy, Patreon, Kickstarter, and all of these different creator platforms, the cost of failure in business today is really, really low.”
Alex Lieberman Jul 21, 2021 ▶ 2:48 The Golden Age of Entrepreneurship
Apr 11, 2023 neutral
Assertion Not checkable as stated
Pujji: Most nine-figure e-commerce tech businesses do not rely on Shopify
“The biggest thing that, you know, industry or market wise was, dude, there's a bunch of nine figure e-com tech businesses. None of which, like with the exception of Klaviyo and maybe Attentive have anything to do with Shopify.”
Jesse Pujji Apr 11, 2023 ▶ 35:52 The Shameless Entrepreneur, Shoptalk 2023, When To Delegate
May 16, 2023 bullish
Prediction Not checkable as stated
Lieberman: ChatGPT plugins will be worth multiples of Shopify
“Shopify is a sixty billion dollar company right now. I think OpenAI is thirty billion. You would have to think that the plugins to ChatGPT, which are gaining some popularity now as they're opening it up, is going to be multiples of that.”
Alex Lieberman May 16, 2023 ▶ 7:11 How Founders Should Be Integrating AI To Their Business
Feb 9, 2024 positive
Prediction Not checkable as stated
The cost of entrepreneurial and creative failure is at a historic low
“The cost of failure is as close to zero as it's ever been, and it will continue to fall.”
Alex Lieberman Feb 9, 2024 ▶ 15:46 The Great Online Game
Mar 1, 2024 positive
Assertion Supported
Harley Finkelstein advocates that Shopify employees annually evaluate if they requalified
“It reminds me of what Harley Finkelstein has said at Shopify, which is the idea that every year, every employee should think about, did they re-qualify for their job at the company?”
Alex Lieberman Mar 1, 2024 ▶ 9:15 Amp it Up
Apr 9, 2025 bullish
Assertion Not publicly verifiable
Lütke confirms end-to-end business creation is on Shopify Sidekick roadmap
“Toby responded to my post saying, You basically just called Sidekicks Roadmap, and Sidekicks refers to Shopify's AI-powered assistant.”
Alex Lieberman Apr 9, 2025 ▶ 4:26 LEAKED MEMO from Shopify CEO
Apr 9, 2025 positive
Insight
AI makes expecting more output with fewer employees entirely realistic
“This question would have come off as unreasonable for Toby to ask pre-AI, but with AI, the expectation of your team to get more work done with no more or even fewer people is all of a sudden totally realistic.”
Alex Lieberman Apr 9, 2025 ▶ 13:21 LEAKED MEMO from Shopify CEO
Apr 9, 2025 positive
Insight
Evaluating AI usage in performance reviews drives serious technology adoption
“The fact that employees are going to be evaluated based on their AI usage is an amazing idea, and it is one of the only ways you can truly create positive pressure for your team to take the technology seriously.”
Alex Lieberman Apr 9, 2025 ▶ 11:20 LEAKED MEMO from Shopify CEO
Apr 9, 2025 positive
Insight
Annual job requalification filters out candidates unfit for high growth
“Outside of the memo, I just love this idea of having to requalify for a job. It may be scary to some, but for the type of company that wants to grow, 20 to 40% per year, it needs to attract people that are excited by growing that fast, and this requalification…”
Alex Lieberman Apr 9, 2025 ▶ 8:57 LEAKED MEMO from Shopify CEO
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