creator businesses
2 statements across 1 episodes · 1 bullish · 1 bearish · 1 people on the record · first statement Sep 20, 2023 by Alex Lieberman · across every show →
Everything said about creator businesses, oldest first
Sep 20, 2023 bearish
Lieberman: 99% of creator businesses will fail without product focus
“I also think that 99% of creator businesses will fail, not because I'm bearish on the creator economy or creators. I'm actually hyper bullish on them, but I just think a lot of creators are going to launch businesses as a short term cash grab. They're not goin…”
Sep 20, 2023 positive
Lieberman: Successful creator businesses must be viable without the creator
“So the one percent of creator businesses that work are going to be businesses that creators launch But the business has a good enough product where the business could have succeeded on its own without a creator. And the creator was simply rocket fuel on top of…”