content creators

also referred to as: content creator

3 statements across 3 episodes · 2 bullish · 0 bearish · 1 people on the record · first statement Mar 3, 2021 by Alex Lieberman · across every show →

Everything said about content creators, oldest first

Mar 3, 2021 bullish
Insight
Direct monetization will create unprecedented creator lock-in on Twitter
“It not only offers product that delivers on Twitter's highest promise to its audience, right? Which is to serve the best information on the internet based on your interest, but it also creates more lock-in than ever before for people creating content. Because …”
Alex Lieberman Mar 3, 2021 ▶ 15:40 The Future of Twitter
Dec 8, 2023 bullish
Prediction Not checkable as stated
Lieberman: Companies will pay top creators as much as executives
“Individual content creators should be the highest paid people in a content org. I believe even though we are in an age of content abundance, the percentage of content that is truly exceptional is not increasing at the same rate. It is really hard to create tru…”
Alex Lieberman Dec 8, 2023 ▶ 9:39 Weekly Recap: An Inspirational Entrepreneur, My Convos with Allstate & Activision, and Agency Lessons
Mar 27, 2024
Insight
Creators claiming they do not care about impressions are lying
“I do not care what people say that they don't focus on impressions, focus on engagement. That is bullshit. Everyone who creates content on the internet wants Ask more people to see their content. Otherwise they would just be creating content anonymously, pseud…”
Alex Lieberman Mar 27, 2024 ▶ 1:25 Feeling Unskilled, Curing Cancer, and Going All-In on Morning Brew
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