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B to C

2 statements across 2 episodes · 1 bullish · 0 bearish · 1 people on the record · first statement Jun 26, 2023 by Alex Lieberman · across every show →

Everything said about B to C, oldest first

Jun 26, 2023 positive
Opinion
Alex Lieberman believes building a B2B business is easier than B2C
“It's B to B, which I generally think is easier than building a B to C business.”
Alex Lieberman Jun 26, 2023 ▶ 13:51 Failure is Part of the Journey
Mar 26, 2025
Insight
Alex Lieberman: B2B influencer marketing is five years behind B2C
“I always say that B to B is five years behind B to C, and influencer marketing is no exception.”
Alex Lieberman Mar 26, 2025 ▶ 11:02 Conferences are (mostly) a waste
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