Maples: Startups with true product-market fit only need to teach, not persuade
Mike Maples, Jr. · Mike Maples Jr. - Identifying Startup Pattern Breakers (EP.406) · Sep 16, 2024 · at 43:45
Mike Maples Jr., co-founder of Floodgate, outlines his 'Breakthrough Sequence' framework for early-stage startup success.
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“The more powerful my insight is, the more likely it is that I can have strong product market fit because I have something highly unique and highly empowering. And by definition, something that's highly unique and highly empowering should have someone desperate for that empowerment. The more empowering it is, the more likely and more desperate people will be. And so now if I get product market fit by navigating my product to the desperate successfully, Now energy gets transferred into the growth breakthrough because now I don't have to persuade people to buy. I only have to teach people to buy because people would be irrational not to buy from me if they were desperate for the empowerment that I offer.”
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