Johnson: The litmus test for creative teams is how they handle wrong ideas
Paul Johnson · Paul Johnson and Paul Sonkin – The Perfect Investment (Capital Allocators, EP.32) · Nov 27, 2017 · at 41:21
Columbia Business School professor Paul Johnson explains how organizational culture and tolerance for mistakes dictate whether investment teams can foster genuine creativity.
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“The litmus test for whether you have a creative organization is what do you do with people that are wrong? Because creativity is different. A lot of it's going to be wrong. Well, if you take people that are wrong, and I guess we, our analogy for the podcast is take them out in the street and shoot them, then you're going to get no creativity. If you are, the best dumb idea of the week Gets free lunch on Friday, you're going to have an enormous amount of creativity, and you want to try to balance those two.”
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