The Ledger

Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.

clear all ✕

why aren't all 4 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable

Assertion Not checkable as stated
Evans: Cookie Deprecation Only Truly Impacts One-Third of Digital Advertising
“The whole cookie apocalypse thing and the privacy thing and all of this stuff is actually only about sort of a quarter to a third of online advertising because there's YouTube. Which is where video advertising is, there's, well, let me put it another way, ther…”
Benedict Evans Jun 21, 2021 ▶ 10:27 The Business of publishing
Opinion
Evans: Saying Facebook won social is like saying Condé Nast won magazines
“The idea that like, well, Facebook is one has won social is about as dumb as saying that like Condé Nast is one has won magazines. In like, Vogue is one, there's no more magazines. Yeah, like, no, there'll be other things that aren't Vogue, and that's sort of …”
Benedict Evans Feb 14, 2021 ▶ 1:52 Clubhouse and the endless cycle of social apps
Prediction Not checkable as stated
Evans: Ad money probably will not return to Condé Nast
“Does the money all go back to Condé Nast? Probably not.”
Benedict Evans Jun 21, 2021 ▶ 17:18 The Business of publishing
Disclosure
White: Condé Nast wasted heavy investment on closed iPad magazine replicas
“I remember when, at Condé Nast, we were, we went heavy on iPad editions of the magazines spent a lot of money A lot of money on trying to do this and then even try to do Kindle versions of the magazines as well, thinking this is where publishing was going, and…”
Jeremy White Jun 21, 2021 ▶ 2:22 The Business of publishing
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