Benedict Evans

87 statements across 42 episodes · 11 bullish · 24 bearish · 1 people on the record · first statement Nov 2, 2020 by Benedict Evans · across every show →

On the record as a speaker too: Benedict Evans's record, appearances and statements → this page counts the times other people say the name.

Everything said about Benedict Evans, oldest first

Nov 2, 2020 neutral
Insight
Evans: Tech regulation needs a concrete product theory, not just legal theory
“I think the challenge here is, like, and I phrase this another way, that you kind of need to have a theory of, you know, competition law, or privacy law, or speech law, or something, and then you need to have, you know, a theory of harm. What is the problem th…”
Benedict Evans Nov 2, 2020 ▶ 39:25 How do you destroy a tech monopoly?
Nov 23, 2020 positive
Assertion Supported
Evans: Covid pandemic compressed five years of e-commerce growth into two quarters
“We've had, you know, three, four, five years worth of growth happen in like two quarters.”
Benedict Evans Nov 23, 2020 ▶ 11:20 The acceleration of ecommerce habits
Nov 23, 2020 neutral
Assertion Partly supported
Evans: UK weekly online retail spending stepped up from £1.6B to £1.9B
“Online retail was, what, 1.6 billion a week in April. And it went up to 1.9, and is now at a, 1.9, and is now about Well, and then it wobbled down a bit, 1.9. So it kind of, you had this, you had a curve going up and you've got to step up and it's basically co…”
Benedict Evans Nov 23, 2020 ▶ 10:26 The acceleration of ecommerce habits
Jan 3, 2021
Disclosure
Evans sends 500,000 monthly emails to his 150,000 newsletter subscribers
“It costs me quite a lot because I've got a 150,000 subscribers. So like, yeah, they charge me for that. I send more than half a million emails a month.”
Benedict Evans Jan 3, 2021 ▶ 15:00 The history of doom-scrolling
Jan 3, 2021 negative
Assertion Supported
Evans: Ben Thompson is wrong, email open rates depend on algorithms
“I love Ben Thompson, but he keeps saying there's no algorithm in email, like, Ben, have you looked at your open rates? Because I've looked at mine, and yeah, there is a fucking algorithm.”
Benedict Evans Jan 3, 2021 ▶ 21:31 The history of doom-scrolling
Jan 3, 2021 positive
Insight
Evans: Newsletters monetize better than websites because emails feel physically tangible
“Secondly, I feel like an email has more, like, physicality and more tangible value, so it feels like you've got a thing that you still have and can own, and you're getting, it's coming to you, so it feels like you're getting this ongoing service, as opposed to…”
Benedict Evans Jan 3, 2021 ▶ 19:03 The history of doom-scrolling
Jan 10, 2021
Insight
Evans: Building social competitors requires network data, defeating individual data portability
“If you wanted to make an Instagram competitor, I would like to see everything that you've posted and everything that you'd like, and I also want to see everyone you follow and everything they like, because that's what Instagram uses to give me recommendations.…”
Benedict Evans Jan 10, 2021 ▶ 13:50 There's no such thing as data
Jan 10, 2021 negative
Assertion Supported
Evans: EU communication privacy law inadvertently banned child abuse scanning
“So late, late in December, the EU had passed a law on privacy of communications platforms, which basically said you're not allowed to look at what people are saying to each other. And suddenly realized, just as this was about to go into effect in mid-December,…”
Benedict Evans Jan 10, 2021 ▶ 15:07 There's no such thing as data
Jan 10, 2021
Insight
Evans: Direct communications data is co-owned, creating GDPR compliance conflicts
“I send you a message. Is that your data or mine? It's both, motherfucker. You send me a GDPR. Yeah, someone sends a GDPR request. You have to delete all that data. Yeah, but that's not your data. It's also my data.”
Benedict Evans Jan 10, 2021 ▶ 13:25 There's no such thing as data
Jan 17, 2021 neutral
Insight
Evans: Western analysis of Chinese tech repeats 1990s Japanese iMode errors
“I think there's a real parallel to that and how people talk about a lot of Chinese services now, because you can't go there, even if you go there, you can't use it, you can't use the products, you can install it, but you can't, like, nothing works if you're no…”
Benedict Evans Jan 17, 2021 ▶ 3:30 Two Europeans talk about China
Jan 31, 2021
Insight
Evans: Every analytical chart fits one of four narrative archetypes
“I basically make four kinds of chart which is, this is going up a lot, this is going down a lot, these two things are exactly, these two things are very different, or these two things that you don't think are the same are the same. And so every chart is a diag…”
Benedict Evans Jan 31, 2021 ▶ 3:34 Telling stories with charts
Jan 31, 2021
Insight
Evans: Lengthening a time series makes recent chart trends look visually larger
“Very basic trick to make a trend look bigger is to have a longer time series. Because then, instead of having your five percent change spread across the whole width of the slide, it's all squashed up over into the right hand side of the slide, so the change lo…”
Benedict Evans Jan 31, 2021 ▶ 4:12 Telling stories with charts
Feb 7, 2021
Insight
Pizza dominates food delivery because it survives transportation better than burgers
“Takeaway pizza is bigger than hamburger, hamburger, takeaway pizza is bigger than takeaway hamburger, because takeaway pizza survives better than hamburger, which survives better than X, and it's why, you know, pasta and noodles, and some kinds of Indian food …”
Benedict Evans Feb 7, 2021 ▶ 31:46 Bezos and the Amazon machine
Feb 7, 2021
Insight
Physical retailers succeed by convincing consumers their time and transport are free
“Physical retailers sort of manage to persuade you that your time and your logistics cost is free and isn't costing you anything.”
Benedict Evans Feb 7, 2021 ▶ 29:45 Bezos and the Amazon machine
Feb 28, 2021 neutral
Prediction Not checkable as stated
Evans: 'Who's in the office?' is the defining quote of 2021
“The quote of twenty-twenty was you're on mute, and the quote of twenty-twenty-one is, who's in the office?”
Benedict Evans Feb 28, 2021 ▶ 38:06 Who's in the office? Notes on a year of remote work.
Feb 28, 2021 neutral
Prediction Not checkable as stated
Evans: By 2022 COVID fears will fade, but 2019 normalcy won't return
“This time next year, it now feels pretty likely, like unless there's another, like, asteroid hits the Earth, that we'll be sorted back. We won't be worrying about getting COVID, put it like that. We will not be back to normal in the sense that we will, you kno…”
Benedict Evans Feb 28, 2021 ▶ 2:06 Who's in the office? Notes on a year of remote work.
Mar 14, 2021 neutral
Opinion
Evans: Distinguishing on-device from server ad profiling is purely theological
“What exactly is the difference between Google knowing you're a woman with young children, and having that on a data center in Oregon, and Apple knowing, and your iPhone knowing that you're a woman with young children, and showing you an ad targeted at women wi…”
Benedict Evans Mar 14, 2021 ▶ 30:37 Trying to understand Ad Tech
Jun 21, 2021 neutral
Opinion
Evans: Tech Workers Outside Ad Teams Do Not Understand Advertising
“My basic thesis on advertising is that no one who doesn't work in ad tech understands any of it. Particularly people in tech. No one in tech who doesn't work on an ad tech team understands advertising. Like no one at Google who doesn't work on the advertising …”
Benedict Evans Jun 21, 2021 ▶ 9:37 The Business of publishing
Jun 21, 2021 neutral
Disclosure
Evans: Apple Mail and iOS represent roughly 45% of his newsletter audience
“So looking at my stats Apple and Apple mail and iOS are about 45%.”
Benedict Evans Jun 21, 2021 ▶ 31:16 The Business of publishing
Jul 5, 2021 negative
Insight
Evans: Emailing files flattens structured data to lowest common denominator
“And every time you email something, every time you save a file, you're kind of flattening out all of that context and that history and the structure data to it and turning it back into a PDF. It's like the lowest common denominator.”
Benedict Evans Jul 5, 2021 ▶ 15:27 'Digital transformation' - beyond the silly slogan
Nov 8, 2021
Insight
Evans: Tech analysis without frameworks is like listing barbarian battles
“If all you can do is tell me that one barbarian king defeated another somewhere in the Central Asia what use are you to the public? What does this tell me? Who cares? So if all you can tell me is that Amazon has ads now, Or that there's a new fast fashion app …”
Benedict Evans Nov 8, 2021 ▶ 2:03 How to think about tech
Nov 15, 2021 positive
Insight
Evans: Cryptocurrencies are fundamentally open-source computers, not just digital gold
“Cryptocurrencies for want of a better term are not fundamentally about replacing gold and fiat currency and being a store medium of storage. That's just sort of the one of the early and obvious applications. What you're really seeing here is a way to run an op…”
Benedict Evans Nov 15, 2021 ▶ 2:28 What we know about web 3 so far
Mar 7, 2022 neutral
Insight
Evans: Open-source information consumption requires intermediary domain experts
“Well, the day, this is a dangerous thing, because this is what you've got with COVID, of people saying, go off and do your own research. No, you do actually need the intermediary layer.”
Benedict Evans Mar 7, 2022 ▶ 32:03 Ukraine
Mar 7, 2022 neutral
Assertion Not checkable as stated
Evans: Ukraine war produces an unprecedented volume of user-generated content
“And we've never seen that level of UGC content of that kind of war before. Obviously we had it in Syria, but Yemen and so on, but not with this kind of war in this kind of place. So this is new.”
Benedict Evans Mar 7, 2022 ▶ 2:53 Ukraine
Mar 14, 2022 neutral
Disclosure
Over 60% of Benedict Evans's 170,000 newsletter subscribers use Gmail
“I've got a 170,000 subscribers, a bit over half are on Gmail. Actually more, like 60% are on Gmail.”
Benedict Evans Mar 14, 2022 ▶ 39:06 The Evolution of networks
Mar 14, 2022 bearish
Insight
Benedict Evans: Audience Portability Fails Creators Without Platform Scale and Discovery
“And yes, the people who followed me on the old system will see me on new one, but the other half of it is a new one has got to have billions of users because Otherwise, in a sense, why am I going there? If not, because it's, you know, question A might be I don…”
Benedict Evans Mar 14, 2022 ▶ 13:07 The Evolution of networks
Apr 18, 2022 bearish
Opinion
Evans: Never use Twitter's newsletter product because they will abandon it
“I would, if anyone asked me about starting a newsletter, and I would say, well, you could do this, you could do that, do not, under any circumstances, use the Twitter one, because I just don't have any faith that they won't fuck it up, or they won't get bored …”
Benedict Evans Apr 18, 2022 ▶ 16:25 The future of Twitter
May 16, 2022
Insight
Evans: Forecasters should make specific predictions to be wrong in useful ways
“It's always kind of much more useful to try and find the middle ground between, like, of course you can't predict what we'll be doing on the internet in 15 years' time, but to try and get specific about, well, what is it that you think that would do or not do,…”
Benedict Evans May 16, 2022 ▶ 34:10 Metaverse - how to be wrong in the right way
May 16, 2022 bullish
Prediction Held up
Evans: Winning VR/AR platforms will be open ecosystems like iPhone
“The ones that will win will be ones that are open platforms in the way that the iPhone was an open platform. And I do mean deliberately to say the iPhone is an open platform. It has millions of apps and billions of downloads. It's an open platform. That's what…”
Benedict Evans May 16, 2022 ▶ 11:59 Metaverse - how to be wrong in the right way
May 26, 2022 neutral
Insight
Evans: Online retailers redirect store rent savings into shipping and advertising
“Another big piece of it, of course, is that instead of spending the money on advertising, they spend the money, instead of spending the money on rent, they spend the money on advertising. So, you know, there's no, there's, you know, it's like a law of thermody…”
Benedict Evans May 26, 2022 ▶ 14:41 Shein, TikTok and Netflix - thinking about limits
Jul 18, 2022 bearish
Insight
Evans: Current AI systems are no more intelligent than a calculator
“All of the systems that we're looking at now are no more intelligent than a calculator. You know, a calculator can do mass much quicker than you, but we don't think it's intelligent. It doesn't know what the mass is.”
Benedict Evans Jul 18, 2022 ▶ 27:38 Remember AI?
Jul 18, 2022 bearish
Opinion
Evans: Most AI researchers believe AGI requires fundamental new breakthroughs
“So I think most people in AI research think, no, we need an unknown number of further breakthroughs of principle, and we don't know what those are or when those would happen, and so we don't, we can't predict when we would have AGI, although there doesn't appe…”
Benedict Evans Jul 18, 2022 ▶ 30:52 Remember AI?
Aug 15, 2022 neutral
Insight
Evans: Battery and LED components have diffused completely into standard lighting
“And what sort of interested me about this was that this isn't technology anymore. It's not software, it's not Silicon Valley, it's not even, I mean, it's probably coming out of Shenzhen in some form, but it's no longer the tech industry, it's the lighting indu…”
Benedict Evans Aug 15, 2022 ▶ 3:05 Lighting and tech diffusion
Aug 23, 2022 positive
Prediction Not checkable as stated
Evans: A wave of non-software company creation is coming across retail
“Like, there is clearly going to be a wave of new company creation, right? Outside of software. So whether that's apparel, or retailing, or restaurants, all sorts of things, like the whole basis of how you buy stuff online changes.”
Benedict Evans Aug 23, 2022 ▶ 21:33 A new wave of company creation
Aug 23, 2022 negative
What-if
Evans says he would not have invested in Adam Neumann's Flow
“Meanwhile, meanwhile, I still wouldn't have done the deal, but hey, that, that's why I'm, that's, maybe that's why I'm not taking this call on my goal stream between Santa Monica and Miami Beach, my Santa Monica and Miami Beach offices, as I run my venture fir…”
Benedict Evans Aug 23, 2022 ▶ 30:04 A new wave of company creation
Oct 31, 2022 negative
Opinion
Evans: The term 'metaverse' has become linguistically meaningless
“Well, in the kind of linguistic sense that the word metaverse contains no meaning. It is meaningless because you do not know what the person speaking might mean by it.”
Benedict Evans Oct 31, 2022 ▶ 1:16 How many metaverses?
Oct 31, 2022 bearish
Insight
Evans: Enterprise 3D manipulation is niche because knowledge work is non-spatial
“Most people don't design cars for a living. Most people do not work in three D. Still pretty niche. Salesforce or email, or like most people are not actually editing, doing work that involves a three D object.”
Benedict Evans Oct 31, 2022 ▶ 12:56 How many metaverses?
Oct 31, 2022 negative
Insight
Evans: Software productivity advances via automation and ML, not bigger screens
“I don't think the direction of travel of software is bigger screens. I don't think the direction, or more fundamentally, is not about showing you more information. It's not about having more rows in the spreadsheet. It's having less rows in the spreadsheet and…”
Benedict Evans Oct 31, 2022 ▶ 13:37 How many metaverses?
Nov 29, 2022
Assertion Supported
Evans: Google Trends for 'Best' Are Rising While 'Cheap' Searches Decline
“I have a trend, a chart I often show of Google trends for best versus cheap. Cheap is going down and best is going up. The point being that you used to use the internet for price comparison. You knew what you wanted. You went to the internet and searched cheap…”
Benedict Evans Nov 29, 2022 ▶ 9:48 All the other things happening in tech part 1.
Dec 5, 2022 bullish
Assertion Not checkable as stated
Evans: AI has become universal across software and major enterprises
“And now, of course, I'd be surprised if there's any company in tech that doesn't have 200 AI projects. Or that isn't based on AI. This has basically just become a universal thing throughout the whole software, the software industry, and most other big companie…”
Benedict Evans Dec 5, 2022 ▶ 4:06 ChatGPT and the Imagenet Moment
Dec 5, 2022
Insight
Evans: Machine Learning Turns Logic Problems Into Statistics Problems
“And so this was, there was this sort of whole class of problem where, which people say easy for people to do, hard for people to describe. So something like calculating a mortgage is hard for people to do, but easy to describe. It's very easy to write down the…”
Benedict Evans Dec 5, 2022 ▶ 10:07 ChatGPT and the Imagenet Moment
Dec 11, 2022
Insight
Evans: Tech markets consolidate via S-curves where incremental improvements cannot win
“The competitive threat in tech is generally not someone doing the same thing as you, but better. Or let me kind of qualify that. Each market sort of goes for an S-curve, and there's like an early period where everyone's fighting it out to win. So this is like …”
Benedict Evans Dec 11, 2022 ▶ 31:35 No Soup for You! Regulating tech M&A
Dec 11, 2022
Insight
Evans: Tech paradigm shifts occur every 5 to 10 years
“The point is, the new thing that looks completely different happens every five or 10 years, not every 50 years, the way it does in other industries.”
Benedict Evans Dec 11, 2022 ▶ 32:27 No Soup for You! Regulating tech M&A
Feb 6, 2023 bullish
Insight
Evans: Dismissing generative AI over early errors misses the conceptual breakthrough
“And clearly you should be more, if you look at it and you say, well, it makes cats, but the cats have four, have three legs. If you say, well, yeah, it can make some text, but the text isn't very good and it's got mistakes in it. You're frankly, you're an idio…”
Benedict Evans Feb 6, 2023 ▶ 26:21 Generative search
Feb 6, 2023
Insight
Evans: UX and platform shifts create discontinuities that produce breakout companies
“Just shifting the UX and the platform is often kind of a discontinuity that creates new companies. And so you have that when you go to cloud, you get Salesforce. When you go to mobile, you get not just Instagram, but also Snapchat, and then TikTok”
Benedict Evans Feb 6, 2023 ▶ 5:05 Generative search
Feb 6, 2023 bullish
Prediction Held up
Evans: Custom video effects and actor swaps will run on iPhone apps
“Now, what, now, I, well, what is the point in which I say, okay, I would actually like to see that, but I would like to see Don Rickles instead of Go Forever. That, that is not 20 people in a production studio and a whole pile of SFX. That is going to be an iP…”
Benedict Evans Feb 6, 2023 ▶ 27:45 Generative search
Feb 6, 2023
Opinion
Evans: A novel search interface could seize market share from incumbents
“Simply doing a new search engine with a completely new user interface could be an opportunity to take share, even if it's actually just a Up front and onto the same thing you had before.”
Benedict Evans Feb 6, 2023 ▶ 6:26 Generative search
Mar 27, 2023 negative
Opinion
Evans: Closing AI models cannot stop proliferation because machine learning is out
“They basically, they suddenly stopped disclosing anything and they say this is because they worry this is going to lead to producing Skynet. And so they want to keep the whole thing under control, which is, is, is another topic, which is that the whole thing i…”
Benedict Evans Mar 27, 2023 ▶ 21:51 GPT-4 is here, now what?
Mar 27, 2023 neutral
Insight
Evans: AI utility depends on whether errors matter and can be spotted
“This is a two by two matrix, which is, you know, does the error matter and can you spot the error?”
Benedict Evans Mar 27, 2023 ▶ 23:47 GPT-4 is here, now what?
Mar 27, 2023 neutral
Insight
Evans: AI mistakes are easier to hide in images than in text
“The point is that, that images are both much higher bandwidth, but also much higher noise. And so the mistakes can be kind of hidden in the noise that, like, the clouds aren't quite right. If you're not a meteorologist, you don't know, and you don't, and you a…”
Benedict Evans Mar 27, 2023 ▶ 19:29 GPT-4 is here, now what?
Mar 27, 2023 neutral
Insight
Evans: AI summarizing news without links raises deeper issues than search engines
“If you're going to, you know, build a new system that will just tell you what the story was without linking or giving you credit, that's very different from you know, what Google and Facebook do, which is you search for a new story and they tell you where to r…”
Benedict Evans Mar 27, 2023 ▶ 38:41 GPT-4 is here, now what?
Apr 2, 2023
Insight
Evans: Generative ML works by running pattern recognition models backwards
“What generative ML does is run that model backwards and make more of that pattern.”
Benedict Evans Apr 2, 2023 ▶ 1:21 AI, copyright and collective knowledge
Apr 2, 2023
Opinion
Evans: Generative AI is moving faster than the web or smartphones did
“This is all happening so much more quickly than previous changes like the web or iPhones did.”
Benedict Evans Apr 2, 2023 ▶ 0:50 AI, copyright and collective knowledge
Apr 24, 2023 neutral
Insight
Evans: Demanding citations from LLMs is a category error
“Asking and asking chat GPT for a source. That's not what it is or how it works. Because one answer is the source is the internet. Two or 300,000 things. The second answer is that when you've said, please give me a source, what these systems do is they give you…”
Benedict Evans Apr 24, 2023 ▶ 16:04 Buzzfeed News, Reddit and OpenAI
Apr 24, 2023 bearish
Opinion
Evans: Layering search logic on LLMs like Bing Chat is unscalable
“They've layered this, all this logical structure on top of it. So you've got the statistical engine and then they've tried to layer on top this other stuff where it isn't an LLM. So it actually does give you a source, but also that of course becomes unscalable…”
Benedict Evans Apr 24, 2023 ▶ 19:02 Buzzfeed News, Reddit and OpenAI
May 1, 2023 negative
Opinion
Benedict Evans: Many impressive ChatGPT use cases are just basic Google searches
“It drives me crazy as people doing say, oh my God, have you seen what chat GPT can do? And I say, yeah, you've just done a Google search. That's a Google search. Google does that.”
Benedict Evans May 1, 2023 ▶ 37:33 Working out AI questions
May 1, 2023 neutral
Assertion Not checkable as stated
Benedict Evans: Veteran AI researchers disagree on whether LLMs lead to AGI
“All the people who've actually been working on this for 20 years don't agree. And most of them say we don't know.”
Benedict Evans May 1, 2023 ▶ 1:40 Working out AI questions
May 1, 2023 bearish
Insight
Benedict Evans: Generative AI search is risky because errors are undetectable
“The challenge is as I always, I've always been saying, if you use this as a general search, then the error rates might matter and you can't tell.”
Benedict Evans May 1, 2023 ▶ 17:54 Working out AI questions
May 1, 2023 neutral
Insight
Benedict Evans: Assessing AI's commercial impact requires parking the AGI debate
“To actually kind of make any questions about what companies are going to happen and how we're going to use this, you always have to kind of park the AGI conversation, because if it happens, then all bets are off.”
Benedict Evans May 1, 2023 ▶ 2:16 Working out AI questions
May 1, 2023
Insight
Benedict Evans: Narrower scopes and expert users make AI errors highly visible
“The more narrow the product get and the more expert the user, then the more visible the app, the errors.”
Benedict Evans May 1, 2023 ▶ 20:03 Working out AI questions
Jul 21, 2023 positive
Assertion Supported
Evans gets more likes on Threads with 12K followers than Twitter
“And, but the point is like, I've got like almost 400,000 followers. And I think I've got like 10 or 12,000 followers on, on threads. I get more likes on threads than I do.”
Benedict Evans Jul 21, 2023 ▶ 21:18 Threads
Aug 17, 2023 negative
Disclosure
Evans: ChatGPT has not fit into personal workflows after nine months
“Nine months in, I'm an early adopter. I do all sorts of stuff. I've been pushing and pushing and pushing ChatGPT. I haven't really found anything that's useful for me. That's not, it's not useful. That's, I haven't found something that fits into my workflows.”
Benedict Evans Aug 17, 2023 ▶ 0:18 Unbundling ChatGPT
Oct 29, 2023 negative
Insight
Evans: Fixed technical standards make subsequent product innovation very difficult
“Once you've got a fixed standard, and everyone has sort of signed up to it, it's very difficult to innovate on top of that.”
Benedict Evans Oct 29, 2023 ▶ 1:28 LLMs, links, and the death of links
Oct 29, 2023 negative
Opinion
Benedict Evans lacks sympathy for Yelp over Google favoring native maps
“If I search for a restaurant, Google should show me a map. They should just give me a list of links, and Yelp are still very upset about that. Like, I have no sympathy at all”
Benedict Evans Oct 29, 2023 ▶ 7:22 LLMs, links, and the death of links
Dec 17, 2023 neutral
Opinion
Evans: AGI is a thought experiment and concept, not a technology
“AGI, the problem we're talking about artificial general intelligence is it's a thought experiment, not a technology. Or it's a concept, not technology.”
Benedict Evans Dec 17, 2023 ▶ 10:16 AI and Everything Else
Dec 17, 2023 neutral
Disclosure
Evans: Benedict Evans has no personal or professional task for ChatGPT
“I personally do not have a task where chat GPT is useful. There are other people who do. I don't.”
Benedict Evans Dec 17, 2023 ▶ 19:58 AI and Everything Else
Jan 29, 2024 neutral
Insight
Evans: All AI questions either mimic past platform shifts or remain unknown
“I said, in a sense, all AI questions come into, fall into two categories. The answer is either how does every other platform shift work, or we have no idea.”
Benedict Evans Jan 29, 2024 ▶ 2:51 What's your AI strategy?
Jan 29, 2024 bearish
Insight
Evans: Enterprise AI deployment takes three years, not three months
“This stuff does, yes, this stuff happens for the sake of argument, but it does not happen in three months or three, it takes three years. The deployment for that is going to take, yes, the actually turning it into software that's not just ChatGPT.”
Benedict Evans Jan 29, 2024 ▶ 5:59 What's your AI strategy?
Apr 1, 2024 neutral
Insight
Evans: LLMs are rebundling the curation that influencers unbundled from magazines
“Influences unbundling for magazines and TV, but mostly for magazines. And of course, LLM then, you know, ChatGPT goes off and reads the whole web and synthesizes it for you, so it's bundling all the influences back up to the top again”
Benedict Evans Apr 1, 2024 ▶ 16:10 Looking for AI use-cases
Apr 1, 2024
Insight
Evans: Articulating personal taste to AI mirrors classic machine learning problems
“It's hard to tell a computer how I recognize a cat, and that's the same category of problem as it's hard to tell a computer why I like that suitcase, or why I like that hotel, or why that's a bad flight to book.”
Benedict Evans Apr 1, 2024 ▶ 13:46 Looking for AI use-cases
Apr 1, 2024
Insight
Evans: Generative AI requires error tolerance or easily verifiable mistakes
“So you need to have a use case where either it doesn't matter if it's not a hundred percent right, which is, you know, Give me 50 ideas for slogan for a new brand of toothpaste. Like there's not, you're not, there's not like a complete. There's no right answer…”
Benedict Evans Apr 1, 2024 ▶ 11:43 Looking for AI use-cases
Jul 1, 2024 positive
Assertion Supported
Evans: Accenture reached nearly $4B run rate in generative AI work
“The May quarter over 900. So they're now at close to a four billion dollar run rate in doing, except doing generative AI work for their clients.”
Benedict Evans Jul 1, 2024 ▶ 17:33 The AI summer
Jul 1, 2024 neutral
Assertion Supported
Evans: 33% to 50% tried ChatGPT, but daily active users are 1% to 5%
“And the top line is basically that in a bunch of developed world countries, something between a third to a half of people have already tried ChatGPT. And so that's a very glass half full kind of statement. On the other hand, the number of people you've turned …”
Benedict Evans Jul 1, 2024 ▶ 13:04 The AI summer
Jul 1, 2024 neutral
Insight
Evans: $1M enterprise consulting spend buys GenAI development, not deployment
“Because a million dollars gets you developing, it does not get you deploying, even from, even at Accenture's rates.”
Benedict Evans Jul 1, 2024 ▶ 19:15 The AI summer
Dec 20, 2025 neutral
Opinion
Evans: Frontier general-purpose AI models are at parity and indistinguishable
“The first of them is, like, the models are all basically the same. The general purpose model, the general purpose use cases, the models are all basically the same. And from week to week, the leader changes. They're all within a couple of percentage points of e…”
Benedict Evans Dec 20, 2025 ▶ 0:33 How does OpenAI compete?
Dec 20, 2025 bearish
Disclosure
Evans: I only use LLMs for proofreading; they fail intern tasks
“I use it for proofreading sometimes, and that's about it. I, you know, I can't use it for most of the stuff that I have that I would give to an intern, because it won't be able to do it, or it won't get it right.”
Benedict Evans Dec 20, 2025 ▶ 12:57 How does OpenAI compete?
Dec 20, 2025 bearish
Insight
Evans: AI foundation models lack network effects and sustainable moats
“There's no network effect that we know of yet. And so unlike previous kinds of software platform shift, there's not any Obvious strategy in building the models where you can make yours better than everybody else's by doing that, following that plan. Well, you …”
Benedict Evans Dec 20, 2025 ▶ 1:07 How does OpenAI compete?
Feb 23, 2026 bullish
Opinion
Evans: Dismissing AI as useless is like calling the internet useless in 1999
“I still see people who say, no, it's just like a stochastic parrot. It doesn't do causation. It doesn't work very well. It's got hallucinations. It's all useless. These people are morons. Like, they are just idiots. But they're idiots in the sense of somebody …”
Benedict Evans Feb 23, 2026 ▶ 4:43 AI and SaaS
Feb 23, 2026 neutral
Insight
Evans: The hard part of making software is almost never writing code
“The underlying point, though, is I think the hard part of making software is almost never writing the code.”
Benedict Evans Feb 23, 2026 ▶ 9:49 AI and SaaS
Feb 23, 2026 neutral
Opinion
Evans: The machine learning wave ten years ago was not transformative
“I mean, the last wave of AI was machine learning, 1015 years ago now, 10 years ago, really. That was not transformative across everything. It was a new bunch of stuff that everybody could build, and there were a bunch of new companies with it, but it wasn't th…”
Benedict Evans Feb 23, 2026 ▶ 4:07 AI and SaaS
Feb 23, 2026 neutral
Insight
Evans: AI works best where critics are angriest about it
“The fields where AI is actually works best right now are the fields where people are really angry about it and sure it's useless. ... Whereas the fields where it doesn't, really doesn't quite work, or needs an awful lot of other stuff around it, The fields whe…”
Benedict Evans Feb 23, 2026 ▶ 23:54 AI and SaaS
Feb 23, 2026 negative
Opinion
Evans: Creators most upset about AI art lack originality
“The really unkind thing one could say is that the people who are most upset about AI art are the people who are making stuff that has no particular authenticity originality. I mean, if you, if you've made, if you wrote 10 vampire romance books last year and yo…”
Benedict Evans Feb 23, 2026 ▶ 26:33 AI and SaaS
Feb 23, 2026
Disclosure
Evans: I will not publish writing that ChatGPT could generate
“One of my, the ways I would think about what I'm writing is I've written this. Is this what anybody else would say? Is this just saying what everybody knows or everyone thinks? Well, then I won't publish it. And now I just say, well, is this what ChatGPT would…”
Benedict Evans Feb 23, 2026 ▶ 29:15 AI and SaaS
Jul 15, 2026
Insight
Evans: Platform power is the ability to force people to do what they avoid
“Power isn't sophistication or complexity or doing clever things or being impressive. Power is the ability to make people do something that they don't want to do.”
Benedict Evans Jul 15, 2026 ▶ 14:55 Token pricing
Jul 24, 2026
Insight
Evans: Domain expertise differs fundamentally from software product design capability
“If you're a great accountant, or a great video editor, or a great graphic designer, or a great salesperson, or a great lawyer, those are different skills to being the person who's going to work out the right way to make a really great piece of legal discovery …”
Benedict Evans Jul 24, 2026 ▶ 2:29 Most people and companies aren't tool-builders
Jul 24, 2026 negative
Insight
Evans: Making tool-creation easier will not turn enterprise employees into builders
“You're not the right person to see all of those problems. You're also not the right person to get everybody to use this. And so there's just this kind of huge gap between we give everyone a tool that can make stuff, and therefore everyone is going to make new …”
Benedict Evans Jul 24, 2026 ▶ 4:49 Most people and companies aren't tool-builders
Aug 16, 2026 negative
Opinion
Evans: Giving enterprise employees Copilot or ChatGPT has not worked well
“Step one was give everybody co-pilot, and that didn't work too well, because it's kind of, or Claude or ChatGPT, because it's kind of like being in 1997 and giving everybody a web browser. Okay, this is the future, but it's not, that's not, what was the produc…”
Benedict Evans Aug 16, 2026 ▶ 2:02 AI deployment
Made with StarZero

Turn any episode into a week of clips.

This entire site, over 100 episodes transcribed, diarized, checked and made playable, runs on the StarZero media pipeline. Drop in your own episode and the podcast clipper finds the moments worth sharing, cuts them, captions them, and reframes them for every feed.