The Ledger
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Mercando: Consumers will buy wearables on seasonal fashion cycles like clothing
“I think so, yeah. And I think that they'll be buying devices, again, in the same sort of life cycle that they buy clothing. So when the new device comes out that season, they'll want to run and buy it. They'll want to buy the winter version, they'll want to bu…”
Mercando: Apple fails to manage mobile notifications effectively
“I don't think that Apple does a great job with managing them, and so we're building a platform where you can manage all those notifications, and you deem what's most important to you.”
Mercando: Beacons will enable physical stores to collect e-commerce style data
“One of the things that I'm interested in in beacons is when you walk into a physical space, you can now get more data on people and more information. So if you think about e-commerce You know, there, there's so much data that we were collecting, you know, when…”
Mercando: No single wearable device will be one-size-fits-all
“The good news is I don't think there will be a one size fits all because again, you're talking about fashion and even with watches, maybe you wear one, maybe somebody has one watch that they wear all the time, but they like to change it up.”