Friedrich: Clean meat launch will expose conventional meat production practices to consumers
Bruce Friedrich · a16z Podcast | Old Food, New Tech -- 'Clean Meat' · Jan 2, 2019 · at 22:19
Bruce Friedrich discusses how consumer exposure to cultured meat options will influence public perception of traditional animal farming.
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“The fact that clean meat is going to come to market will accentuate for people the differences between clean meat production and conventional meat reproduction. Once clean meat is produced, then people will have choices, and that will, I think, raise the issue.”
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