Martin: Museum visitors expect their own perspectives to be included
Adam Martin · a16z Podcast | The Living Museum · Jan 2, 2019 · at 1:12
Adam Martin, Chief Digital Officer at the National Museum of African American Culture and History, explains evolving visitor expectations for interactive engagement in museums.
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“Just as we've seen in media, people also have an expectation now that their stories are going to be part of that and looking for ways to Engage with museums in a way that they haven't in the past, where before it was a place where you went to receive information from one source or from one interpretation. They want an opportunity to have their stories and their perspectives be a part of their museum experience.”
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