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Kuyda: Driving AI via paragraph text prompts is worse than MS-DOS

Eugenia Kuyda · Seeing The Future from AI Companions to Personal Software · Nov 5, 2025 · at 24:18

Eugenia Kuyda, founder and CEO of Wabi and AI pioneer behind Replika, discusses the poor user experience of prompt engineering and why software interfaces need to replace raw prompt text.

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“We pass around these text prompts, which is almost like Microsoft DOS commands, but worse, because at least the commands were, it was like sort of like you could learn them. There were a few, whatever, like they were short, they weren't that long. And now are these crazy unstructured paragraphs of text. Sometimes you also need a reference image or something else. To me, that's a little bit crazy.”

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