McCormick: Substack will grow 10x larger than legacy media companies
Packy McCormick · Ben & Marc: Why Everything Is About to Get 10x Bigger · Jan 15, 2026 · at 9:58
Packy McCormick, founder of Not Boring, discusses the long-term scale potential of creator platform Substack with Andreessen Horowitz co-founders Marc Andreessen and Ben Horowitz.
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“You can see a world where, because it attracts kind of all of the best writers from all of these different places who can build their own businesses, Substack becomes 10 times larger than any of the media organizations that it replaces.”
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