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Early Instagram relied on suggested users for creator discovery, says Bailey Richardson

Bailey Richardson · a16z Podcast | I Reject the Term Viral Video · Jan 2, 2019 · at 1:00

Bailey Richardson, an early team member at Instagram, discusses how early platform curation dictated user exposure on Instagram during a discussion on digital media.

0:00 / 0:16exact quote · 16.6s
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“Working at Instagram really early on, one of the things that we did was we put people on suggested users, we wrote about them, and if you weren't already famous, if you weren't Kim Kardashian or Justin Bieber, that was sort of the only way for you to get exposure on the platform at the beginning.”

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