Activision Blizzard serves 400 million customers across 196 countries
Bobby Kotick · a16z Podcast | Gaming Goes Mainstream · Feb 26, 2019 · at 19:42
Bobby Kotick, CEO of Activision Blizzard, discusses how mobile phones expanded gaming beyond high-end PC and console owners in developed markets.
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“Today, we sell in a 196 countries around the world. We have four hundred million customers and anyone in any socioeconomic strata can actually play games.”
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