Answered raw tape
D 5 · C 5 · P 4 · Cm 4 4.60
Q it's easier to copy products, and so is it just about being a first mover in, in an era where things are easier than ever to build, and maybe Gina, you can speak to that because Duolingo kind of Famously grew with no marketing budget. Is that correct? Or very little marketing budget. And it was, it was exactly product-led growth that resulted in, in that company becoming so big.
A Yes. So what I think has really changed with tech is that people could say, oh, my product is really good before, but like it wasn't as easy to know whether a product is good or not good as it is now, because you can actually see that in metrics in terms of, as Ryan was saying, just in terms of retention and people coming back again. So now that defines what a good product is, but it's not just about building a product that's good, but also the fact that with tech, we, Have to build products that are constantly evolving and that are constantly learning and evolving from those learnings. But the main thing, I think that like when you talk about Duolingo, um, what we're trying to do at Latitude now, which is my new company, the importance of not just building a great product, but understanding really clearly what your moat is. And your moat needs to be something that makes it really hard to replicate your product. Um, And it can be anything, right? Like, so for example, if Kim Kardashian launches a shoe that's exactly just like every other shoe that exists out there, the moat is Kim Kardashian because her brand and her audience, and like the fact that she is an influencer, she's not telling people to buy the shoe, that's a moat. It means that like, it's the thing that makes it really hard for you to go and just do that again. With Duolingo, the product is the moat, and that's the…
AI assessment note: “your moat needs to be something that makes it really hard to replicate your product”
Answered raw tape
D 4 · C 5 · P 4 · Cm 4 4.30
Q it's easier to copy products, and so is it just about being a first mover in, in an era where things are easier than ever to build, and maybe Gina, you can speak to that because Duolingo kind of Famously grew with no marketing budget. Is that correct? Or very little marketing budget. And it was, it was exactly product-led growth that resulted in, in that company becoming so big.
A Yes. So what I think has really changed with tech is that people could say, oh, my product is really good before, but like it wasn't as easy to know whether a product is good or not good as it is now, because you can actually see that in metrics in terms of, as Ryan was saying, just in terms of retention and people coming back again. So now that defines what a good product is, but it's not just about building a product that's good, but also the fact that with tech, we, Have to build products that are constantly evolving and that are constantly learning and evolving from those learnings. But the main thing, I think that like when you talk about Duolingo, um, what we're trying to do at Latitude now, which is my new company, the importance of not just building a great product, but understanding really clearly what your moat is. And your moat needs to be something that makes it really hard to replicate your product. Um, And it can be anything, right? Like, so for example, if Kim Kardashian launches a shoe that's exactly just like every other shoe that exists out there, the moat is Kim Kardashian because her brand and her audience, and like the fact that she is an influencer, she's not telling people to buy the shoe, that's a moat. It means that like, it's the thing that makes it really hard for you to go and just do that again. With Duolingo, the product is the moat, and that's the…
AI assessment note: “With Duolingo, the product is the moat, and that's the most incredible thing”