sales and marketing

2 statements across 2 episodes · 0 bullish · 0 bearish · 2 people on the record · first statement Jan 2, 2019 by Mark Craney · across every show →

Everything said about sales and marketing, oldest first

Jan 2, 2019
Insight
Cranney: Startups always pay for go-to-market execution one way or another
“You're paying for it either way, right? You're paying for it by giving everything away for free. Cause you're not investing in sales and marketing, or you're going to have a channel partner do it, which you're giving your margin away. Somebody's paying for it.”
Mark Craney Jan 2, 2019 ▶ 6:34 a16z Podcast | Pricing, Pricing, Pricing
Jun 14, 2023
Insight
Horowitz: Sales leaders need external knowledge, engineering leaders need internal knowledge
“The other thing I'd say is, I think a mistake a lot of companies make is, You know, in engineering and in product and so forth, the knowledge of how your company works is really, really valuable. But in sales and marketing, the knowledge of how, like, other pe…”
Ben Horowitz Jun 14, 2023 ▶ 6:08 Ben Horowitz on Executive Firing (and Hiring)
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