SaaS customer acquisition

1 statements across 1 episodes · 1 bullish · 0 bearish · 1 people on the record · first statement Jan 2, 2019 by Preeti Casaretti · across every show →

Everything said about SaaS customer acquisition, oldest first

Jan 2, 2019 positive
Assertion Not checkable as stated
Casaretti: Retaining existing SaaS customers costs one-third of acquiring new ones
“There's stats out there that show that an existing customer costs one-third the cost of a new the cost to acquire a new customer.”
Preeti Casaretti Jan 2, 2019 ▶ 15:51 a16z Podcast | Valuing Today's Fast-Growing Software Companies
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